Basketball Australia has announced a three-year partnership with Boob Armour.

Boob Armour is an Australian owned company which uses a 2 mm polyethylene insert to protect breasts and prevent injury for women in high impact sports.

Boob Armour founder and managing director, Suzie Betts, said: “We are thrilled that Basketball Australia recognises the importance of the issue of breast protection in women’s sport and is eager to support female players right across the board, in all competitions.”

“There’s plenty of research evidence showing that impact to the breast can result in deep bruising and the formation of hard lumps in the breast tissue.

“Too many of us are unaware of the problem and underestimate the occurrence of breast injuries,” Betts said.

The partnership will include education for women about breast protection when playing sport and how to care for them.

Basketball Australia CEO, Matt Scriven, said: “It’s great to know there is a product on the market that provides female players with greater choice about injury protection when they play and train.”

Australian Opals 2018 silver medallist, Alex Bunton, said the partnership highlights the importance of breast health, particularly for women who are breast feeding.

“I can’t wait for other athletes to truly understand the necessity to use adequate protection when we are putting our bodies on the line,” Bunton said.

“Boob Armour has helped me recognise the importance of protecting my breasts in such a competitive and physically demanding sport,” she said.