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Sponsorships & Brands
ESPN Secures Exclusive Formula 1 Rights for Latin America and Caribbean Through 2028
Formula 1 has finalised a major three-year extension with ESPN Inc., ensuring the network...
Priceline Pharmacy Signs Two-Year Premier Partnership with Netball Australia
Netball Australia has announced Priceline Pharmacy as the Official Pharmacy, Health and Beauty...
Bulldogs Toast to the West with New Hop Nation Partnership
The Western Bulldogs have announced that Footscray-based Hop Nation Brewing Co. will serve...
Australia & New Zealand
Priceline Pharmacy Signs Two-Year Premier Partnership with Netball Australia
Netball Australia has announced Priceline Pharmacy as the Official Pharmacy, Health and Beauty...
Bulldogs Toast to the West with New Hop Nation Partnership
The Western Bulldogs have announced that Footscray-based Hop Nation Brewing Co. will serve...
Hawthorn Announce Partnership with Anker SOLIX
Hawthorn Football Club has announced a multi-year agreement with global home battery leader...
Women's Sport
Under Armour and DICK’S Sporting Goods Commit $1 Million to Girls Flag Football
Under Armour and The DICK’S Sporting Goods Foundation have announced a combined USD1...
The “Han Xu Effect”: Transforming the Perth Lynx and the WNBL
Since her debut in late November 2025, Chinese superstar Han Xu has staged...
Unrivaled Basketball Smashes Attendance Records in Philadelphia
Unrivaled, the professional 3x3 women’s basketball league, has silenced financial skeptics by setting...
Europe
Chelsea Football Club Secures IFS.ai as Principal Partner
Chelsea Football Club has officially announced a multi-year global partnership with IFS, to...
Wasserman Expands Nordic Footprint with People in Sport Acquisition
Global sports and entertainment powerhouse Wasserman has acquired the football talent representation division...
BLAST and ASUS Renew Multi-Continent Partnership for 2026 Season
BLAST has announced a season-wide renewal of its partnership with ASUS, designating the...
People Moves
Kieren Perkins Reappointed to Lead ASC Through Brisbane 2032
The Australian Sports Commission (ASC) has secured the long-term leadership of Kieren Perkins...
Sarah Coyte Appointed to Lead New Sydney Thunder T20 Youth Academy
Sydney Thunder has appointed World Cup winner, Sarah Jane Coyte, as the inaugural...
New Zealand Rugby Restructures Leadership as Chris Lendrum Departs After Two Decades
In an important development for New Zealand Rugby (NZR), general manager of professional...
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