Latest News
Sponsorships & Brands
Melbourne Storm Secures Samoa Beverages as Official Hydration Partner
Melbourne Storm has announced a commercial partnership with Samoa Beverages, naming Samoa Water...
Basketball WA Secures Nesuto Apartment Hotels as Official Accommodation Partner to Ease Travel Logistics
Basketball WA has announced a commercial partnership with Nesuto Apartment Hotels, welcoming the...
7-Eleven Australia Unveiled as Presenting Partner for Expanded NBL Ignite Cup
The National Basketball League has announced a commercial expansion for its mid-season...
Australia & New Zealand
TCS Sydney Marathon Generates Record $15.2 Million for Charity in Monumental Year
The TCS Sydney Marathon presented by ASICS has concluded its most commercially and...
Melbourne Storm Secures Samoa Beverages as Official Hydration Partner
Melbourne Storm has announced a commercial partnership with Samoa Beverages, naming Samoa Water...
Basketball WA Secures Nesuto Apartment Hotels as Official Accommodation Partner to Ease Travel Logistics
Basketball WA has announced a commercial partnership with Nesuto Apartment Hotels, welcoming the...
Women's Sport
FIBA and Global Partner Nike Convene Leaders in Berlin to Advance Coaching Pathways for Women in Basketball
The International Basketball Federation (FIBA), operating in partnership with Nike, has hosted...
WNBA Unveils New Finals Logo Despite Broad Industry Discourse
The Women’s National Basketball Association (WNBA) has officially unveiled the latest iteration of...
Basketball Australia and She Hoops Launch Mini-Documentary Highlighting 2006 Opals
Basketball Australia and its dedicated female-focused engagement initiative, She Hoops, have partnered with...
Europe
Euroleague Basketball Secures Three-Season German Betting Partnership with LetsBet
Euroleague Basketball has strengthened its footprint in the European sports market by announcing...
FC Barcelona Secures Five-Year Espai Barça Technology Partnership with Telefónica
FC Barcelona has formally announced a five-year partnership agreement with telecommunications giant...
Disney+ and NHL Secure Five-Year Streaming Partnership for Sweden and Finland
Disney+ and the National Hockey League have announced a five-year broadcasting agreement,...
People Moves
NHL Appoints Ted Leonsis as Board of Governors Chairman Following Jeremy Jacobs’ Departure
The (NHL) National Hockey League has announced a leadership transition, naming Washington Capitals...
Sport NSW Appoints Ellie Laing-Southwood as New Chief Executive Officer
Sport NSW has officially announced the appointment of Ellie Laing-Southwood as its new...
WHITE FERNS Head Coach Ben Sawyer Departs Role Following High-Performance Review
New Zealand Cricket has announced that WHITE FERNS head coach Ben Sawyer has...
It's free to join the team!
Join the most engaged community in the Sports Business World.
Get all the latest news, insights, data, education and event updates.