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Sponsorships & Brands
Adelaide 36ers Secure Iconic Local Bakery Balfours as Club Partner in Multi-Year Agreement
The Adelaide 36ers have announced a two-year partnership with iconic South Australian...
FC Barcelona Secures Five-Year Espai Barça Technology Partnership with Telefónica
FC Barcelona has formally announced a five-year partnership agreement with telecommunications giant...
Kylian Mbappé Secures Landmark Sponsorship Switch from Nike to Swiss Brand On
Real Madrid forward Kylian Mbappé has ended his two-decade-long partnership with Nike, signing...
Australia & New Zealand
Adelaide 36ers Secure Iconic Local Bakery Balfours as Club Partner in Multi-Year Agreement
The Adelaide 36ers have announced a two-year partnership with iconic South Australian...
Padel Point Announces Flagship 10-Court Indoor Venue in Rosehill to Scale Australian Racquet Sports Market
Padel Point has unveiled plans to open its second major Sydney location...
Brisbane Bullets Secure Education Partnership with UniSC
The Brisbane Bullets have announced an education partnership with the University of...
Women's Sport
FIBA and Global Partner Nike Convene Leaders in Berlin to Advance Coaching Pathways for Women in Basketball
The International Basketball Federation (FIBA), operating in partnership with Nike, has hosted...
WNBA Unveils New Finals Logo Despite Broad Industry Discourse
The Women’s National Basketball Association (WNBA) has officially unveiled the latest iteration of...
Basketball Australia and She Hoops Launch Mini-Documentary Highlighting 2006 Opals
Basketball Australia and its dedicated female-focused engagement initiative, She Hoops, have partnered with...
Europe
FC Barcelona Secures Five-Year Espai Barça Technology Partnership with Telefónica
FC Barcelona has formally announced a five-year partnership agreement with telecommunications giant...
Disney+ and NHL Secure Five-Year Streaming Partnership for Sweden and Finland
Disney+ and the National Hockey League have announced a five-year broadcasting agreement,...
Turkish Airlines to Replace Standard Chartered as Liverpool FC Main Partner in Landmark 2027 Deal
Liverpool Football Club has announced a transition, naming Turkish Airlines as its new...
People Moves
WHITE FERNS Head Coach Ben Sawyer Departs Role Following High-Performance Review
New Zealand Cricket has announced that WHITE FERNS head coach Ben Sawyer has...
Steve Hooker OAM Appointed Chair of Sport Australia Hall of Fame
The Sport Australia Hall of Fame (SAHOF) has announced a leadership transition, with...
Cricket Victoria Appoints Shaun Richardson as Chair and Penelope Cleghorn as Deputy Chair
Cricket Victoria has announced a leadership change following its September board meeting in...
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