Region: Europe
EA SPORTS and Visa Launch Landmark Multi-Year Global Partnership
Electronic Arts (EA) and Visa have announced a massive, multi-year strategic collaboration designed...
May 5, 2026
IOC Reportedly Suspends Esports Commission
The International Olympic Committee (IOC) has reportedly decided to put the activities of...
May 4, 2026
adidas and DFL Enter Landmark “Official Future Partner” Agreement
The DFL Deutsche Fußball Liga, the governing body for the Bundesliga, and adidas...
May 1, 2026
World Rugby and IMG Agree Strategic Partnership to Accelerate U.S. Growth
World Rugby and global sports marketing powerhouse IMG have entered into a long-term...
May 1, 2026
Formula 1 Names Marsh as Official Risk and Insurance Brokering Partner
Formula 1® has today announced a multi-year partnership with Marsh, a global leader...
April 29, 2026
JPMorganChase Secures Landmark Global Partnership with IOC and LA28
JPMorganChase has been named the first-ever Global Banking Partner in Olympic history. The...
April 29, 2026
Budweiser Unveils “Let It Pour” Platform for FIFA World Cup 2026™ Featuring Haaland and Klopp
Budweiser, the Official Beer Sponsor of the FIFA World Cup 2026™, has launched...
April 29, 2026
Women’s Tennis Association CEO Portia Archer Resigns
Portia Archer has stepped down from her role as Chief Executive Officer of...
April 28, 2026
Cadillac Formula 1® Team Appoints Excel Sports Management as Global Commercial Agency
The Cadillac Formula 1® Team has officially appointed Excel Sports Management as its...
April 27, 2026
Rhodri Jones Appointed Interim RFL Chief Executive
The Rugby Football League (RFL) has today announced that Rhodri Jones, the managing...
April 22, 2026
PUMA Appoints Laurent Fricker as Vice President of Sportstyle Business Unit
Global sports company PUMA has announced the appointment of Laurent Fricker as the...
April 21, 2026
Lionel Messi Acquires UE Cornellà in Strategic Return to Catalonia
Lionel Messi has officially completed a 100% acquisition of UE Cornellà, the Catalonia-based...
April 20, 2026
Manchester United Appoints Levy as Catering Partner in Multi-Year Deal
Manchester United has announced a new multi-year agreement with Levy, the sport and...
April 13, 2026
Meta and Arsenal FC Launch Global Partnership via WhatsApp and Facebook
Arsenal Football Club and Meta have announced a new global partnership designed to...
April 13, 2026
Nike Set to End 25-Year Adidas Reign with €160 Million UEFA Match Ball Deal
UC3, the joint venture between UEFA and the European Club Association, has announced...
April 13, 2026
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