Women in Sport Summit 2026 — Highlights & Photo Galleries

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Created and delivered by Ministry of Sport, Women in Sport Summit 2026 brought together voices from across sport, business, performance and education in Adelaide. Explore the photos, stories and insights from this year’s Summit.”

Powered by Ministry of Sport, the Women in Sport Summit has spent the past ten years convening the leaders and organisations driving progress across the sporting landscape.

Held in October 2026, with Adelaide Oval as its central venue, the Summit united sporting executives, elite athletes, emerging talent, coaches, sports scientists, government representatives, commercial partners and industry leaders for four signature experiences.

The four-day program spanned the full sporting ecosystem:

Futures Day: Inspiring the next generation through career pathways, education and opportunities across the sports industry.

Performance Forum: Exploring sports science, athlete wellbeing, recovery, performance innovation and the development of female athletes.

Leadership Summit: Bringing decision-makers together to examine governance, commercial growth, sponsorship, investment, media, infrastructure and leadership.

Barossa Leadership Experience: Extending the conversation through executive networking, leadership discussions and relationship building.

With an outstanding line-up of speakers, expert panel discussions, interactive workshops and networking opportunities, the Summit created a platform for meaningful industry collaboration and new commercial connections.

Under the theme The Power Shift: Capital. Influence. Leadership., WISS focused on moving beyond conversation to action — strengthening pathways for women and girls, advancing female athlete performance, increasing commercial investment and building sustainable opportunities across the sporting landscape.

Now in its tenth year of bringing the industry together, the Women in Sport Summit continues to champion the growth of women's sport, connecting the people and organisations with the influence to drive lasting change.

Four days. More than 1,000 delegates. One shared ambition: to shape the future of women's sport.

Belinda Marsh is SANFL’s Head of Infrastructure, Government Relations & Community Engagement.

With extensive experience in placemaking and stakeholder partnerships, she leads football facility development across South Australia and now oversees broader community football planning, supporting the growth of the game in emerging development areas.

She works closely with government and industry partners to deliver infrastructure and community outcomes that help football thrive.

Dr. Melanie Hayman
Associate Professor Health Sciences

Dr. Melanie Hayman is an Associate Professor at CQUniversity and an internationally recognised researcher in women’s health and female athlete performance. She has over 100 research outputs, with 30% ranking among the world’s top 10% most-cited publications and 40% appearing in top 10% journals.

Her research has informed national and international guidelines and resources, including the AIS Best Practice Recommendations to Support Elite Athletes from Preconception to Parenthood.

Dr. Hayman currently serves on the four-person IOC Steering Committee leading the global update of the IOC Consensus Statement on Exercise and Pregnancy. She also chairs the Sports Medicine Australia Queensland Council and collaborates with organisations such as the IOC, WTA, AIS, ESSA, NRLW and AFLW.

Sheridan Hawkins
NRLW Wellbeing & Education Manager

Sheridan Hawkins is the NRLW Wellbeing and Education Manager at League Ahead, where she leads the design and delivery of wellbeing and education programs that support female rugby league players across the NRLW.

With more than five years’ experience in athlete wellbeing, Sheridan has worked both within a professional sporting club environment at the Sydney Roosters and now at a system-wide level through League Ahead, helping shape best practice across the game.

Passionate about empowering athletes beyond performance, she is committed to developing evidence-informed, player-centred initiatives that enhance life readiness, mental fitness, career development, and the unique health and wellbeing needs of women in elite sport.

Megan Foster
Chief Executive Officer Dick Johnson Racing (DJR) Shell V-Power Racing Team
 
 
Verity Edgell
Director Consumer Marketing & Sponsorships

Verity Edgell is a commercially minded senior marketing and partnerships leader with more than 15 years’ experience building brands and partnerships that connect with consumers and deliver tangible value. Currently the Director of Consumer Marketing & Sponsorship for Australasia at Mastercard, she leads a team who are responsible for integrated marketing and partnership strategy across some of the region’s most high‑profile platforms, including the Australian Open and the McLaren Mastercard Formula 1 Team.

With a career spanning agency, rights holder, and brand side roles, Verity brings a rare, end to end understanding of how partnerships work from all sides of the fence — from how they are sold and governed to how they are activated and measured. Known for her collaborative style, she focuses on building strong relationships and partnerships that balance brand integrity, commercial outcomes, and long term impact beyond a single campaign. 

Karren Rogers
APAC Media Partnerships

With two decades of experience spanning media, sport and entertainment, Karren has led a number of Meta’s most significant partnerships in the region, including the company’s first sports deals in Asia, its inaugural Olympics sponsorship with the Australian Olympic Team, and the Gold Coast Commonwealth Games.

At the Summit, Karren will bring her expertise in sports media, strategic partnerships and commercial strategy to a discussion on the future of women’s sport.

 

Clare Vigers
Client Services Director

Clare is Client Services Director and women’s sport expert at Two Circles, a data-driven sports agency. She helps teams and clients turn data into strategy, marketing plans into measurable ROI, and customer touch-points into relationships that bring commercial and not-for-profit benefit & loves bringing the stories of sport to life and thinking about where we might go next.

Dr. Darah-Bree Bensen-Boakes
Lecturer, General Psychologist

Dr. Darah-Bree Bensen-Boakes is a sleep researcher and lecturer at Flinders University. She recently completed her Clinical Ph.D. with her thesis focusing on sleep psychology. At Flinders University, Darah is the current Director of the Sleep and Psychology Laboratory. She leads studies investigating the relationship between sleep and chronic pain, and treatment trials exploring optimal therapy avenues for young people experiencing sleep difficulties following a traumatic event. She is also conducting research into the impact of hormonal contraception on sleep and mental health in young women.

Darah is also a psychologist working in private practice. In her clinical practice, Darah works with women across the lifespan to help them achieve better sleep and address co-occurring difficulties such as chronic pain, anxiety, depression, and post-traumatic stress. 

Nathan Reeves
Director - BSc., MExRehab., AES, AEP, ESSAM, GAICD

Nathan is Senior lecturer at the School of Allied Health, Sport and Social Work, Griffith University and adjunct professor at Umanand Prasad School of Medicine and Health Sciences, University of Fiji. 

Chair of the Exercise & Sports Science Australia Standards Council, and Director and Company Secretary of the International Confederation of Sport and Exercise Science Practice.

Chair of the European College of Sport Science Clinical Exercise Physiology Practice Special Interest Group and co-chair of the Fiji Physical Activity Promotion Symposium.

 

Nicole Pensko
Vice President, Commercial - APAC, Indian Subcontinent

Nicole Pensko is a strategic commercial leader driving the integration of data and performance in the sports technology landscape. As Catapult Sports’ Vice President, Commercial for the APAC region.

Nicole is at the forefront of the sports industry, partnering with elite federations, leagues, and teams to turn complex performance data into both a competitive advantage and a tangible commercial asset.

With over 20 years of experience in the sports and technology sectors, including leadership roles at Canterbury of New Zealand (rugby sports clothing brand), Basketball Australia, and Basketball Queensland, Nicole has a proven track record of scaling revenue and fostering data-driven client engagements.

 

Abhi Arunachalam
Head of Sports Enterprise - Australia, Amazon Web Services

Abhi Arunachalam leads Amazon Web Services’ Sports Enterprise business in Australia. He helps sports governing bodies, professional clubs and sports-technology companies use cloud technology, data and AI to power fan experiences, drive stronger business outcomes and analyse performance on and off the field. His role brings together customer strategy, technology specialists and industry partners to turn complex opportunities into practical outcomes.

Nat Cook OAM OLY
Executive Director

Natalie Cook OAM OLY is a five-time Olympian and founder of the Aussie Athlete Fund, which helps remove financial barriers for Australian athletes. Drawing on her own sporting journey, she mentors and empowers athletes to secure funding, build financial independence and pursue excellence. Through fundraising initiatives, education programs and strategic partnerships, Nat is creating a more sustainable future for Australia’s sporting talent.

Ben Parsons
Founder & CEO

Ben Parsons is a sports industry expert with over 20 years of experience in media, entertainment, and sports business. He is the founder of Ministry of Sport, a leading platform providing news, insights, and connections for professionals in the business of sport, and Playa Power, an innovative athlete marketing coaching community launched in January 2024.

Playa Power empowers athletes with masterclasses and ongoing support to build personal brands and maximise commercial opportunities. Ben has a background in content creation, talent management, event production, and branding, which underpins his mission to create positive, mutually beneficial outcomes across the sports industry.

He is recognised for his ability to connect people, develop new opportunities, and lead strategic initiatives that enhance engagement and revenue in sport.

Michelle Cooling
Senior Manager: Creator Partnerships

A media, social media, PR and brand specialist, Michelle has over 16 years experience in the sports media industry.

Originally from Tasmania, Michelle worked in public affairs, media and social media roles in cricket for eight years across Cricket Australia, Cricket Tasmania, Hobart Hurricanes and Durham County Cricket Club in the UK. 

She joined the Sydney Swans in 2017 and over that time has built the club’s social media presence and also worked across media management, PR, marketing and brand partnerships.

Her current role is focussed on creator and content brand partnerships and developing athletes’ brands and working on the important role sport, culture and athletes play in the current media landscape.

Agenda

  • WISS Performance Forum - Tuesday 20 October
  • WISS Leadership Summit - Wednesday 21 October
  • WISS Performance Forum - Tuesday 20th October
  • WISS Leadership Summit - Wednesday 21st October

Event Sponsors and Partners

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Presenting Partner

Premier Partners

Major Partners

Foundation Partners

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The Venue

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Adelaide Oval – The heart of South Australia

The Women in Sport Summit was hosted at the world-renowned Adelaide Oval, one of Australia’s most iconic and picturesque venues. Located in the heart of Adelaide, the stadium is a premier destination for AFL, cricket, concerts, and major events, attracting visitors from across the globe.

Blending rich heritage with world-class, modern facilities, Adelaide Oval offers a unique experience for delegates. From guided tours and the thrilling rooftop climb to its integrated hotel and diverse dining options, the venue showcases the best of South Australia’s hospitality and innovation.

As one of the country’s leading destinations for sport and major events, Adelaide Oval provides the perfect setting to bring together athletes, leaders, and industry professionals—creating an inspiring environment to celebrate, connect, and shape the future of Women in Sport.

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