Sport: Soccer (Football)
Women’s Premier League Secures Largest Deal in Women’s Domestic Football History
Barclays has renewed its title sponsorship of the Women’s Super League (WSL) and...
October 1, 2024
Fan Advisory Board Plays Key Role in Chelsea FC’s New Fan Engagement Strategy
Chelsea Football Club has unveiled its 2024/25 Fan Engagement Plan, reinforcing its commitment...
October 1, 2024
EA Sports FC 25 Revolutionises Brand Partnerships and Integration in Sports Video Games
For many years, EA Sports has been at the forefront of innovation in...
September 30, 2024
Premier League Legal Costs Surge to $66 Million Amid Financial Disputes
The Premier League is grappling with a significant rise in legal costs, which...
September 27, 2024
Manchester City Faces Premier League Hearing Over 115 Financial Charges
Manchester City has begun a hearing over 115 financial charges from the Premier...
September 17, 2024
Adelaide United Extends Key Performance Partnership for 2024/25 Women’s Season
Adelaide United has announced an extension of its partnership with Gameready Performance for...
September 17, 2024
A-League Women Rebranded as ‘Ninja A-League’ in New Naming Rights Deal
The Women's A-League will be known as the 'Ninja A-League' following a new...
September 12, 2024
Adelaide United Secures 1KOMMA5° as New Back-of-Shorts Sponsor
Adelaide United has announced a new multi-year partnership with renewable energy company 1KOMMA5°,...
September 12, 2024
Macarthur FC Extends Apparel Partnership with Kelme for Three Years
A-Leagues club Macarthur FC has announced a three-year extension of its apparel partnership...
September 12, 2024
Wrap-Up of Perth International Cup: A Week of Football and Fan Engagement
The inaugural Perth International Football Cup, presented by Ninja, concluded after a week...
September 3, 2024
Ligue 1 Launches Streaming Service, Ligue 1 Pass, Amid UK Broadcast Blackout
Ligue 1, the premier French football league, has introduced the "Ligue 1 Pass"...
September 2, 2024
NWSL’s New Reality Show “The Offseason” Takes You Inside Players’ Lives Off the Pitch
The National Women’s Soccer League (NWSL) is taking a groundbreaking step into the...
August 29, 2024
Cristiano Ronaldo’s Launches YouTube Channel and Breaks Records
The power of digital platforms in modern sports marketing is still underestimated. Cristiano...
August 29, 2024
Paramount and Football Australia Sign Multi-Year Deal through 2028
Paramount Australia & New Zealand and Football Australia have secured a multi-year, multi-platform...
August 28, 2024
Sydney FC Secures Brazilian Star Douglas Costa and His 13 Million Followers
Sydney FC has made one of the most significant acquisitions in A-League history...
August 27, 2024
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