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Genius Sports Study Reveals Live Sports Inflection Points Double Ad Recall

Global real-time sports data provider Genius Sports Limited (NYSE: GENI) and media research...

May 22, 2026
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NRL Unveils Coordinated Aviation Strategy and Ticketing Roadmap for Las Vegas 2027

The National Rugby League (NRL) has officially launched its ticketing and commercial travel...

May 21, 2026
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Formula 1 and Hasbro Launch Announce Partnership

Formula 1 and toy and games industry leader Hasbro have announced a global...

May 21, 2026
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Carlos Alcaraz Signed as Global Brand Ambassador for Ant International

Ant International has announced the appointment of Spanish tennis phenom Carlos Alcaraz as...

May 20, 2026
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Red Bull Racing and Crocs Launch Apparel Collaboration Ahead of Canadian GP

Oracle Red Bull Racing has officially announced a licensing partnership with global footwear...

May 15, 2026
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Madonna, Shakira, and BTS to Headline First-Ever FIFA World Cup Final Halftime Show

FIFA and Global Citizen have announced that global icons Madonna, Shakira, and BTS...

May 15, 2026
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FIFA and PIF Announce Landmark Partnership for 2026 World Cup

FIFA and the Public Investment Fund (PIF) have announced a partnership with PIF...

May 15, 2026
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Concacaf Launches Centralised Digital Platform Powered by Deltatre

Concacaf has officially launched a new website and mobile app experience, establishing a...

May 14, 2026
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FOX Sports and Sesame Street Launch Landmark Collaboration for FIFA World Cup 2026™

FOX Sports has announced a first-of-its-kind partnership with the iconic children’s brand Sesame...

May 13, 2026
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Brisbane 2032 Transitions to Delivery Phase with Founding Partner and Strategic Vision

The Brisbane 2032 Organising Committee has officially transitioned from its strategic planning phase...

May 12, 2026
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FIFA and Global Citizen Award First Grants from $100M Education Fund

FIFA and Global Citizen have announced the first 27 grassroots organisations selected as...

May 12, 2026
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Nike and WNBA Unveil 2026 Rebel Edition Uniforms for Milestone 30th Season

Nike and the WNBA have officially debuted the 2026 WNBA Nike Rebel Edition...

May 11, 2026
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FIFA and Fanatics Ink Landmark Exclusive Collectibles Deal Through 2031

FIFA and Fanatics have announced an expansion of their commercial partnership, signing a...

May 8, 2026
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Lenovo Signs David Beckham as Global Brand Ambassador for AI Integration

Lenovo has announced a landmark global partnership with David Beckham, aligning one of...

May 8, 2026
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WNBA and Skechers Announce Multiyear Partnership

The Women’s National Basketball Association (WNBA) and global footwear leader Skechers have announced...

May 7, 2026

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