Category: Europe
AC Milan Reveals New NBA-Style Pitchside Seats, Adding To Its Rapid Growth
AC Milan has recently unveiled an exciting new offering known as "The...
June 11, 2024
Optus Sport Unveils UEFA EURO 2024 Hosting Team
With just 51 days to go until the UEFA EURO 2024 tournament gets...
April 24, 2024
Adidas and Team GB Reveal Traditional Uniform For 2024 Paris Olympic and Paralympic Games
Last week, Great Britain and Adidas unveiled Team Great Britain’s official uniform ahead...
April 22, 2024
Nike hosts ‘Nike On Air’ Event In Paris Ahead Of Olympics
Last week, Nike invited some of the globe's most recognisable athletes to 'Nike...
April 17, 2024
How the Uber-AEG Partnership is Redefining Sports Entertainment in Germany
AEG Global Partnerships has announced a significant naming rights deal with Uber...
April 10, 2024
Premier League clubs fail to increase funding for EFL during financial negotiations
Following a shareholders’ meeting on March 11 in London, Premier League clubs did...
March 13, 2024
NBA considers creation of standalone European League
The National Basketball Association (NBA) is exploring the possibility of establishing its own...
March 12, 2024
European Handball Federation selects multiple host nations for 2026 Women’s Euro Championships
The European Handball Federation has announced the host nations for the 2026 edition...
March 11, 2024
Optus Sport announces exclusive live UEFA EURO 2024 coverage as 100-day countdown begins
The 100-day countdown to UEFA EURO 2024 ticked over this week, with host...
March 8, 2024
L’Equipe teams up with IMG to expand global licensing programme
Leading French sports media brand L'Équipe has appointed IMG as its first-ever global...
March 7, 2024
Aldi and Team GB extend partnership until Brisbane 2032 Olympics
International supermarket chain Aldi has solidified its commitment to Team GB, the governing...
March 5, 2024
Red Bull Racing and Ferrari extend key F1 partnerships
Red Bull Racing, the dominant Formula 1 motor racing team, has announced the...
March 4, 2024
RTL secures exclusive rights to broadcast Berlin Marathon
Prominent German commercial broadcaster RTL has secured exclusive coverage rights for the prestigious...
March 4, 2024
TalkSport secures Olympic broadcasting rights in UK and Ireland
UK commercial radio broadcaster TalkSport has secured non-exclusive 2024 Paris Olympic Games coverage...
March 1, 2024
Chase Bank strikes four-year partnerships with UK football governing bodies
Chase, the US banking giant with an online retail banking service in the...
February 29, 2024
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