Category: Latest News
NFL unveils first four teams for 2024 International Series
The National Football League (NFL) has officially disclosed the initial four teams slated...
January 12, 2024
British and Irish Lions to introduce women’s team for landmark series against New Zealand
The British and Irish Lions are gearing up for a new era as...
January 12, 2024
LTA rejects ATP’s Saudi partnership proposals for Queen’s Club and Eastbourne tournaments
The Lawn Tennis Association (LTA) has reportedly turned down proposals from the Association...
January 12, 2024
Yonex renews partnership with the Australian Open for 2024
Yonex, the renowned Japanese sports equipment company, has prolonged its commercial collaboration with...
January 12, 2024
Porsche gains naming rights for Singapore Classic on golf’s DP World Tour
German sports car manufacturer Porsche has broadened its global golf presence by securing...
January 12, 2024
Charterhouse Capital Partners acquires majority stake in Two Circles for UK£250m
London-based private equity firm Charterhouse Capital Partners (CCP) has acquired a majority stake...
January 12, 2024
DAZN on track to being premier global sports hub despite financial challenges
Despite reporting annual losses surpassing US$1 billion, sports streaming giant DAZN remains unwavering...
January 11, 2024
Luckin Coffee signs on as Australian Open partner in China and Southeast Asia
Tennis Australia has partnered with Luckin Coffee, the prominent Chinese coffee house chain,...
January 11, 2024
Liverpool and Arsenal continue record-breaking viewership trend in FA Cup clash
Liverpool’s 2-0 victory over Arsenal in the third round of the FA Cup...
January 11, 2024
Aston Villa locks in multi-million kit deal with Adidas for 2024-25 season
Aston Villa has reportedly inked a long-term kit deal with global sportswear giant...
January 11, 2024
Confirmed360 named Phoenix Suns’ official entertainment concierge partner
NBA’s Phoenix Suns have unveiled Confirmed360 as their new entertainment concierge partner. The...
January 11, 2024
BeIN Sports announces collaboration with Prime Video for Australian market
Qatari-based international sports network BeIN Sports has recently forged a partnership with global...
January 11, 2024
FIS appoints Nick Fellows as Director of new TV streaming platform
The International Ski and Snowboard Federation (FIS) has enlisted the expertise of Nick...
January 10, 2024
Corinthians secures record-breaking sponsorship deal with VaideBet
Brazilian football powerhouse Corinthians has sealed a historic sponsorship agreement with VaideBet. The...
January 10, 2024
Euroleague Basketball secures long-term partnership with Motorola
Euroleague Basketball, the organiser of top-tier European club competitions, has inked a new...
January 10, 2024
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