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Adelaide United Extends Key Performance Partnership for 2024/25 Women’s Season

Adelaide United has announced an extension of its partnership with Gameready Performance for...

September 17, 2024
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ICC Men’s Cricket World Cup 2023 Drives USD1.39 Billion Economic Boost for India

The ICC Men’s Cricket World Cup 2023, held from October 5 to November...

September 16, 2024
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Marvel Stadium Relaunches Stadium Golf to Expand Its Non-Game Day Offerings

In a strategic move to diversify fan engagement and expand venue usage beyond...

September 16, 2024
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ASC Launches Gender Equity Policy for National Sporting Organisations

The Australian Sports Commission (ASC) has launched a gender equity policy, aimed at...

September 12, 2024
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A-League Women Rebranded as ‘Ninja A-League’ in New Naming Rights Deal

The Women's A-League will be known as the 'Ninja A-League' following a new...

September 12, 2024
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Adelaide United Secures 1KOMMA5° as New Back-of-Shorts Sponsor

Adelaide United has announced a new multi-year partnership with renewable energy company 1KOMMA5°,...

September 12, 2024
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How Para-Sport Can Follow in the Footsteps of Women’s Sports

The 2024 Paris Paralympic Games signaled a new era for para-sports, demonstrating that...

September 12, 2024
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Immersive 360-Degree Sports Viewing Experience Is Taking Over the US

An entirely new way to experience live sports is taking over the U.S.,...

September 12, 2024
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Rolex Expands Golf Legacy, Becoming Major Partner of PGA Australia

The PGA of Australia has announced Rolex as its new Major Partner, positioning...

September 11, 2024
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Lenovo Expands Formula 1 Partnership as Global Partner from 2025

Lenovo has expanded its partnership with Formula 1, becoming a Global Partner starting...

September 6, 2024
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2024/25 NFL Season Business Preview: Major Commercial Trends Shaping the League

The 2024/25 NFL season kicks off tomorrow with the reigning champions, the Kansas...

September 5, 2024
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ASC and Invictus Australia Partner to Support Veterans Through Sport

The Australian Sports Commission (ASC) has entered into a Memorandum of Understanding (MoU)...

September 4, 2024
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Key Fan Engagement Insights from the 2024 AT&T Innovation Exchange

The 2024 AT&T Innovation Exchange brought together over 150 industry leaders in Las...

September 4, 2024
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Marriott Bonvoy Lounge Elevates VIP Experience at Boost Mobile Gold Coast 500

Supercars has announced a prestigious new partnership with Marriott Bonvoy, debuting the Marriott...

September 4, 2024
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Crown Secures Naming Rights for Oaks Day and Makybe Diva Stakes Day

Crown Resorts has secured the naming rights for two key events in the...

September 4, 2024

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