Topic: Brands

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NBC Sports Debuts EA Madden-Themed Broadcast for Texans-Chiefs Game

NBC Sports, in partnership with the NFL, EA Sports, and Genius Sports, is...

November 29, 2024
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Qatar Airways Partners with Novak Djokovic as Brand Ambassador and Wellness Advisor

Qatar Airways has announced a multi-year partnership with tennis legend Novak Djokovic, appointing...

November 29, 2024
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Athletes Light Up Dick’s Holiday Campaign in One of the Best Holidays Marketing Moves

The holiday season often inspires brands to get creative, but Dick’s Sporting Goods...

November 29, 2024
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Newcastle Falcons Put up for Sale Amid Financial Challenges in Rugby Union

The Newcastle Falcons, one of England’s prominent rugby union clubs, have been listed...

November 28, 2024
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Nick Kyrgios Joins Stryda Brewing Co. as Co-Owner and Brand Ambassador

Tennis icon Nick Kyrgios has taken his entrepreneurial ambitions to the Australian beer...

November 28, 2024
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Red Bull Bassline to Debut at Australian Open 2025

Tennis Australia has announced an exciting partnership with Red Bull, introducing the Red...

November 28, 2024
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AB InBev Becomes Official Beer Partner of FIFA Club World Cup 2025

AB InBev, the parent company of Budweiser, has been named the official beer...

November 26, 2024
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Cadillac Set to Join Formula 1 as 11th Team in 2026

Cadillac, under General Motors (GM), is set to join Formula 1 in 2026...

November 26, 2024
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SEN and Four’N Twenty Renew Partnership with Expanded Coverage

The Sports Entertainment Network (SEN) has announced the renewal and expansion of its...

November 26, 2024
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Weet-Bix Partners with Alex de Minaur to Inspire Young Tennis Stars

Australian tennis star Alex de Minaur has become the first tennis player to...

November 26, 2024
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Numbers Are In: Jake Paul vs Mike Tyson Fight Attracts Over 108 Million Global Viewers

The recent boxing match between Jake Paul and Mike Tyson, streamed live on...

November 21, 2024
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Skechers Strengthens Australian Sports Presence with Strategic Partnerships

Skechers, long recognised as a lifestyle footwear brand, is making significant moves into...

November 11, 2024
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NRL Partners with JD Sports to Expand Global Presence

The National Rugby League (NRL) has entered a strategic two-year partnership with JD...

November 8, 2024
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British & Irish Lions Unveil QR-Enabled Jersey for 2025 Tour

The British & Irish Lions have unveiled their 2025 Australia tour jersey, created...

November 7, 2024
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Bristol Sport Partners with R;pple to Enhance Suicide Prevention in Sport

Bristol Sport Partners with R;pple to Strengthen Mental Health Support Across Sport. Bristol...

November 7, 2024

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