Category: North America

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49ers president open to NRL club ownership

The president of NFL heavyweights San Francisco 49ers has expressed interest in potentially...

March 6, 2024
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NRL’s Las Vegas venture a ratings winner at home

The 40,000-strong crowd at Allegiant Stadium, and the warm reception from American sports...

March 5, 2024
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NRL’s Las Vegas strategy set to hit the jackpot

Cracking the American market has proved an impenetrable nut for rugby league administrators...

March 1, 2024
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ESPN launches ‘It’s So On’ campaign to kick off NWSL season

As anticipation builds for the upcoming 2024 National Women’s Soccer League season, ESPN...

February 28, 2024
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Washington Spirit partners with Snickers for 2024 NWSL season

Washington Spirit has forged a dynamic partnership with Snickers, the renowned chocolate brand...

February 28, 2024
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New Jersey Devils take on RWJBarnabas Health as first jersey patch sponsor

The National Hockey League’s New Jersey Devils have marked a significant milestone in...

February 27, 2024
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Daytona 500 pulls in 6 million viewers for rescheduled NASCAR race

Last week’s Daytona 500, NASCAR’s flagship event, faced turbulent weather conditions that caused...

February 26, 2024
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ESPN and Meta join forces to develop VR sports broadcasting experiences

US sports broadcasting giant ESPN has teamed up with tech titan Meta to...

February 23, 2024
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US Sportsbooks achieve $10.9bn revenue boost in 2023

The American Gaming Association (AGA) has revealed its annual report showcasing the extraordinary...

February 23, 2024
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Pac-12 announces Teresa Gould as new commissioner amid conference restructuring

The Pac-12 conference in US collegiate sports has announced Teresa Gould as its...

February 21, 2024
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Miami Open announces record number of sponsors

The Miami Open presented by Itaú has announced a record number of tournament...

February 21, 2024
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NBA reveals innovative ‘NB-AI’ generative AI tool at 2024 All-Star Game

The National Basketball Association (NBA) has introduced an innovative Generative Artificial Intelligence (Gen...

February 20, 2024
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WWE extends Fanatics collaboration with five-day fan experience

World Wrestling Entertainment (WWE) has announced an expansion of its collaboration with the...

February 20, 2024
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NWSL reveals major partnership with Google Pixel for enhanced playoff experience

The National Women’s Soccer League (NWSL) – the United States’ elite professional women’s...

February 15, 2024
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Tiger Woods reveals new apparel line with TaylorMade in first post-Nike move

Golf legend Tiger Woods has officially launched his much-anticipated apparel line in collaboration...

February 14, 2024

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