Category: Australia and New Zealand
Sal’s NBL Leaps into the Digital Future with TikTok Broadcast Partnership
In a pioneering move poised to reshape sports broadcasting and fan engagement in...
March 25, 2024
Sports marketing agency MATTA launches Sydney office
Award-winning creative sports marketing agency MATTA has opened an office in Sydney. MATTA...
March 13, 2024
British and Irish Lions forge exclusive partnership with Pitch International for Australia tour
The British and Irish Lions, in conjunction with Rugby Australia, have inked an...
March 8, 2024
Optus Sport announces exclusive live UEFA EURO 2024 coverage as 100-day countdown begins
The 100-day countdown to UEFA EURO 2024 ticked over this week, with host...
March 8, 2024
Matildas star Fowler signs with Always Human
Sports and entertainment marketing agency Always Human has announced the official signing of...
March 8, 2024
NRL’s Vegas venture faces reality check with modest American TV ratings
The rapturous reception to the NRL's ambitious venture into the American market via...
March 7, 2024
Melbourne Victory takes on Turkish Airlines as principal partner
A-Leagues club Melbourne Victory have announced a partnership with Turkish Airlines, the national...
March 6, 2024
49ers president open to NRL club ownership
The president of NFL heavyweights San Francisco 49ers has expressed interest in potentially...
March 6, 2024
NRL’s Las Vegas venture a ratings winner at home
The 40,000-strong crowd at Allegiant Stadium, and the warm reception from American sports...
March 5, 2024
NBA and TAB to host ‘Gary Payton’s Block Party’ in Sydney
The National Basketball Association (NBA) and Tabcorp (TAB), the official wagering partner of...
March 4, 2024
NRL’s Las Vegas strategy set to hit the jackpot
Cracking the American market has proved an impenetrable nut for rugby league administrators...
March 1, 2024
Football Australia extends partnership with CUPRA
Football Australia has announced the extension of its sponsorship agreement with automotive brand...
March 1, 2024
NBA star Patty Mills acquires stake in pickleball team Brisbane Breakers
Patty Mills has joined the ranks of elite Australian athletes and prominent business...
February 29, 2024
Matildas goalkeeper Arnold’s jerseys on sale through Football Australia and Nike partnership
Football Australia and Nike will today release the CommBank Matildas’ goalkeeper jersey in...
February 27, 2024
AFL expands fan engagement efforts with Tradable Bits
An industry leader in the fan engagement, and data and marketing solutions space,...
February 26, 2024
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