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NZ Rugby Commercial Embarks on Strategic Transition as CEO Steps Down

New Zealand Rugby (NZR) Commercial’s first CEO, Craig Fenton, will depart in January,...

October 31, 2024
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Women’s Pro Baseball League to Launch in the U.S. by 2026

The Women’s Pro Baseball League (WPBL) is set to become the first professional...

October 30, 2024
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Optus and Invictus Forge Partnership to Support Veterans Through Sport

Optus, an award-winning Veteran Employer of Choice, has announced a multi-year strategic partnership...

October 30, 2024
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NFL Partners with Cosm to Launch Immersive “Shared Reality”

The NFL has entered into a multi-year partnership with immersive technology company...

October 29, 2024
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WNBA Players Opt Out of CBA, Pushing for New Economic Model

The Women’s National Basketball Players Association (WNBPA) has exercised its option to...

October 29, 2024
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AO25 Startup Program Expands to Drive Innovation in Sport and Fan Engagement

Tennis Australia’s AO Startups program is gearing up for AO25 with an ambitious...

October 29, 2024
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SPORTFIVE and Boris Becker Partner for Global Media Expansion

In a strategic move, sports marketing agency SPORTFIVE has partnered with Boris Becker...

October 29, 2024
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Formula One’s 2024 Business Boom: Record Growth, Fan Engagement, and Sponsorship Success

Formula One has experienced unprecedented growth in 2024, solidifying its position as...

October 28, 2024
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Avenue Capital’s $1.5B Sports Fund, Backed by Star Athletes, Targets High-Growth Franchises

Avenue Capital Group, in collaboration with GAM, has launched the $1.5 billion Avenue...

October 28, 2024
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Carol Adams OAM Named Perth Racing’s First Female Chair

In a significant step forward for diversity in the Australian racing industry, Perth...

October 28, 2024
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Ninja A-League Women Launches Free Pass for 2024/25 Season

As the Ninja A-League Women gears up for the 2024/25 season, the Australian...

October 25, 2024
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TKO Acquires Professional Bull Riders in $3.25 Billion Deal

TKO Group Holdings has acquired Professional Bull Riders (PBR) from Endeavor in a...

October 25, 2024
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Nike Extends NBA, WNBA, G League Partnership to 2037

The National Basketball Association (NBA) and Women’s National Basketball Association (WNBA) have...

October 25, 2024
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TKO Announces $2 Billion Share Repurchase Plan and Quarterly Dividend

TKO Group Holdings has announced a $2 billion share repurchase program, reflecting confidence...

October 25, 2024
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NHL Expands Apparel Offering with Lululemon and Fanatics Collaboration

The NHL has partnered with Lululemon and Fanatics to introduce an innovative apparel...

October 24, 2024

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