Topic: Brands
Weet-Bix Partners with Alex de Minaur to Inspire Young Tennis Stars
Australian tennis star Alex de Minaur has become the first tennis player to...
November 26, 2024
Numbers Are In: Jake Paul vs Mike Tyson Fight Attracts Over 108 Million Global Viewers
The recent boxing match between Jake Paul and Mike Tyson, streamed live on...
November 21, 2024
Skechers Strengthens Australian Sports Presence with Strategic Partnerships
Skechers, long recognised as a lifestyle footwear brand, is making significant moves into...
November 11, 2024
NRL Partners with JD Sports to Expand Global Presence
The National Rugby League (NRL) has entered a strategic two-year partnership with JD...
November 8, 2024
British & Irish Lions Unveil QR-Enabled Jersey for 2025 Tour
The British & Irish Lions have unveiled their 2025 Australia tour jersey, created...
November 7, 2024
Bristol Sport Partners with R;pple to Enhance Suicide Prevention in Sport
Bristol Sport Partners with R;pple to Strengthen Mental Health Support Across Sport. Bristol...
November 7, 2024
LIV Golf Adelaide 2025: Expanded Experiences and Exclusive Access
With just 100 days until LIV Golf Adelaide 2025, organisers are gearing up...
November 7, 2024
Fox Sells Out 2025 Super Bowl Ads at Record-High Prices
Fox Corporation has reached a new high-water mark, selling out all ad slots...
November 7, 2024
Nike Appoints Ann Miller to Lead Global Sports Marketing Amid Strategic Shift
Nike has appointed Ann Miller as Executive Vice President of Global Sports Marketing,...
November 1, 2024
K League Expands Global Reach with Digital Media and Anti-Piracy Innovations
The Korea Professional Football League (K League) is making strides toward international visibility...
November 1, 2024
Beats by Dre’s Athlete-Driven Campaign Redefines Sports Marketing
In the rapidly evolving sports marketing landscape, Beats by Dre is setting a...
November 1, 2024
St. Louis CITY SC Stadium Rebrands as Energizer Park in New Partnership
St. Louis CITY SC has entered into a naming rights agreement with Energizer...
November 1, 2024
Hisense Named Official Partner for FIFA’s Expanded Club World Cup 2025
In a strategic move to expand its global sports marketing footprint, consumer electronics...
October 31, 2024
GroupM Exceeds Goal, Strengthens Investment in Women’s Sports Media
GroupM, a leading global media investment firm, has surpassed its ambitious target to...
October 31, 2024
ESPN and Disney+ Bring Live “Simpsons” Animation to Bengals-Cowboys NFL Game
In a push to capture a wider, multi-generational audience, ESPN and the NFL...
October 30, 2024
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