Region: Australia / New Zealand
Accor Backs Nedd Brockmann for Record-Breaking Challenge
Accor has officially announced its partnership with endurance athlete Nedd Brockmann, becoming the...
September 27, 2024
Includ3d: A New Approach to Crypto Sponsorship in Sports
Chiliz Group, a leading blockchain platform in the sports industry, has launched Includ3d,...
September 26, 2024
NFL TV Ratings Surge to Nine-Year High
The NFL has recorded its highest television ratings in nine years, averaging 18.6...
September 26, 2024
BNZ Kāhu Basketball Team Becomes the First All-Women-Owned Team in New Zealand
In a major milestone for women in sports, the BNZ Kāhu basketball team...
September 24, 2024
EA Sports Launches New App Blending Live Sports with Social Networking
Electronic Arts (EA) has announced the upcoming launch of its EA Sports App,...
September 24, 2024
How Coors Turned a Broken LED Board Into Viral Marketing Gold
In 2023, Coors Beer executed one of the most innovative sports marketing play...
September 23, 2024
Samsung Named Official TV Partner for NFL 2024 Season in UK and Ireland
Samsung has secured a landmark partnership with the NFL, becoming the official UK...
September 20, 2024
Nike Announces Elliott Hill’s Return as President and CEO
Nike Inc. has announced the return of long-time veteran Elliott Hill as the...
September 20, 2024
Addressing Burnout, Mental Health, and Career Development at First Wellbeing in Sport Summit
On November 20, 2024, Ministry of Sport will host our first-ever Wellbeing in...
September 20, 2024
ICC Announces Equal Prize Money for Men and Women in Historic T20 World Cup
The International Cricket Council (ICC) has achieved a landmark moment by introducing equal...
September 19, 2024
PMY Group Acquires KOJO in Strategic Move for Sports and Event Tech
PMY Group, a global leader in digital and data services for major venues...
September 19, 2024
Formula 1 and LEGO Build Global Partnership Starting in 2025
Two of the world’s most recognised brands, Formula 1 and LEGO, have announced...
September 19, 2024
WNBA Expands to Portland, Announcing them as 15th Franchise
The WNBA has officially announced Portland as the home of its 15th franchise,...
September 19, 2024
Toronto Maple Leafs Announce Oreo as Helmet Sponsor in Creative “Milk and Cookies” Partnership
The Toronto Maple Leafs have added a sweet new sponsor to their roster,...
September 18, 2024
NCAA Approves Gallaudet University’s Groundbreaking 5G-Enhanced Helmet for Deaf Athletes
In a landmark move for inclusivity in sports, the National Collegiate Athletic Association...
September 17, 2024
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