Region: APAC
Supercars Unveils New Formats for 2025 Season
Supercars has announced significant strategic shifts for the 2025 season that are poised...
October 11, 2024
Riyadh Season Secures Multi-Year Global Partnership with DAZN
The Riyadh Season, an annual cultural and entertainment festival in Riyadh, Saudi Arabia,...
October 10, 2024
Genius Sports Launches Ad-Buying Platform that Transforms Sports Advertising
Genius Sports, a global leader in sports data and technology, has launched FanHub,...
October 10, 2024
Jessica Campbell Makes History as NHL’s First Female Coach
Jessica Campbell has made ice hockey history as the first full-time woman to...
October 10, 2024
Australian Oztag Modernise Referee Training Through Partners with etrainu
Australian Oztag has partnered with etrainu to launch The Hub, a digital platform...
October 9, 2024
Novak Djokovic’s Waterdrop Becomes Official Water Bottle of the Australian Open
The Australian Open has established a multi-year partnership with waterdrop, a hydration company...
October 9, 2024
Urgent Call for A-League Womens to Shift to Full-Time Professionalism to Avoid Collapse
The A-League Women (ALW) stands at a crossroads, with an urgent appeal from...
October 9, 2024
AFL and NRL Break All-Time Attendance Records in 2024
In 2024, both the Australian Football League (AFL) and National Rugby League (NRL)...
October 8, 2024
NCAA Facing Lawsuit Over Transgender Athlete Participation Rights
A lawsuit has been filed against the NCAA (National Collegiate Athletic Association) in...
October 4, 2024
Bridgestone The Latest Company to Exits IOC Partnership
Bridgestone Corporation has announced it will not renew its Worldwide Olympic and Paralympic...
October 3, 2024
Michael Jordan’s 23XI Racing Are Suing NASCAR
Michael Jordan’s 23XI Racing, co-owned with three-time Daytona 500 winner Denny Hamlin, has...
October 3, 2024
Peloton Prevails in Shareholder Lawsuit Over Financial Forecasts
Peloton, the renowned fitness equipment company, is experiencing a notable turnaround marked by...
October 3, 2024
The Strategic Value of Athlete Sponsorship for Brands
In the competitive realm of sports marketing, athlete sponsorship has emerged as a...
October 3, 2024
Major Funding Boost for NSW Sports Sector
The NSW sporting landscape is set for substantial enhancement with the launch of...
October 3, 2024
ICC Utilising AI Tool for Safer Social Media Ahead of Women’s T20 World Cup
As the ICC Women’s T20 World Cup 2024 approaches, the International Cricket Council...
October 3, 2024
It's free to join the team!
Join the most engaged community in the Sports Business World.
Get all the latest news, insights, data, education and event updates.