Category: North America
Major League Rugby reveals details for relocated Atlanta club
Major League Rugby has confirmed that Rugby ATL will be relocating to California...
December 28, 2023
Michael Jordan’s staggering fortune hits unprecedented heights in 2023
In October, NBA legend Michael Jordan solidified his status as the first athlete...
December 28, 2023
Orlando Magic strikes stadium naming rights deal with Kia
NBA’s Orlando Magic has entered into a fresh arena naming rights agreement with...
December 22, 2023
Pro Volleyball Federation secures media rights deal with CBS Sports for inaugural season
The Pro Volleyball Federation, a burgeoning women's professional indoor volleyball league in the...
December 22, 2023
Hotels.com recruits NBA stars to promote mobile app and loyalty program
Hotels.com has partnered with NBA stars Nikola Jokić, Jimmy Butler, Peyton Watson and...
December 21, 2023
LA28 CEO Kathy Carter to step down from Olympics organising committee
The LA28 organising committee for the 2028 Los Angeles Olympic Games is undergoing...
December 20, 2023
MLB nears deal with embattled Diamond Sports Group for financial relief
Major League Baseball (MLB) is on the verge of finalising an agreement with...
December 19, 2023
Formula 1 continues to thrive via Americanisation strategy
By Lachlan Wills and Ava Stone Formula 1’s full-throttle Americanisation surged ahead again...
December 19, 2023
NFL announces global expansion with eight international games in 2025
The National Football League has revealed plans to double the number of international...
December 15, 2023
NBA In-Season Tournament final shatters viewership records
The National Basketball Association recently celebrated a resounding success with the inaugural In-Season...
December 15, 2023
UFC and NRL announce partnership ahead of historic Las Vegas double-header
The Ultimate Fighting Championship has partnered with the National Rugby League, complementing the...
December 14, 2023
Michelob Ultra reveal collaboration with CONMEBOL Copa América USA 2024 and partnership with Messi
In a coup for football enthusiasts, the partnership between AB InBev, the world's...
December 14, 2023
NASCAR unveils state-of-the-art production facility in North Carolina
NASCAR is gearing up for a transformative phase with the impending launch of...
December 11, 2023
LeBron James seeks to bring NBA franchise to Las Vegas
Basketball icon LeBron James is teaming up with RedBird Capital Partners and Fenway...
December 11, 2023
Amazon Prime Video secures multi-year deal with Premier Boxing Champions
Amazon’s global streaming service, Prime Video, has inked a lucrative multi-year rights agreement...
December 11, 2023
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