Month: January 2024

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Levi Strauss & Co announces 10-year extension of 49ers stadium naming rights

Levi Strauss & Co, the renowned American clothing brand famous for its iconic...

January 29, 2024
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Introducing Playa Power: Revolutionary Athlete Marketing Platform from the Ministry of Sport Team

Launching today from the team behind Ministry of Sport, Playa Power is a...

January 28, 2024
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World Surf League strikes major distribution deal with ESPN+ ahead of 2024 CT season

World Surf League has commenced a new distribution agreement between the sport’s global...

January 26, 2024
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Infosys elevates tennis experience with AI innovations at 2024 Australian Open

Infosys, Tennis Australia’s trusted digital innovation partner for the past six years, has...

January 26, 2024
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PUMA unveils men’s and women’s footy stars for 2024 ‘Phenomenal Pack’ campaign

Global sports brand PUMA has launched its latest football boots, unveiling the 2024...

January 26, 2024
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Scuderia AlphaTauri rebranded as Visa Cash App RB ahead of 2024 Formula 1 season

Scuderia AlphaTauri, the esteemed sister team of Formula 1 champions Red Bull Racing,...

January 26, 2024
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Inter Miami takes on Royal Caribbean as official jersey sponsor

Inter Miami has revealed the expansion of its partnership with Royal Caribbean, a...

January 25, 2024
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World Surf League expands partnership with mophie ahead of 2024 season

The World Surf League (WSL) and mophie have announced an extension of their...

January 25, 2024
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Warner Bros. Discovery Sports achieves record digital engagement with Australian Open coverage

Warner Bros. Discovery (WBD) Sports is witnessing success in digital audience engagement, revealing...

January 25, 2024
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Sony and World Athletics seal partnership through to 2026, promising cutting-edge technology

World Athletics has forged a multi-year global partnership with Japanese tech giant Sony,...

January 25, 2024
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Ohio State-Iowa clash most-watched women’s college basketball game since 2010

Sunday's Big Ten Conference clash between Iowa and Ohio State has claimed the...

January 25, 2024
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Dwayne Johnson joins TKO Group board and secures full ownership of ‘The Rock’ trademark

Dwayne 'The Rock' Johnson – renowned actor, former WWE star, and the most-followed...

January 24, 2024
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Formula 1 announces 10-year Agreement for Madrid-hosted Grand Prix from 2026

Formula 1 has officially confirmed the inclusion of Madrid in its racing calendar...

January 24, 2024
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Netflix signs $5bn deal to stream WWE’s Monday Night Raw worldwide

World Wrestling Entertainment has announced a new platform for its flagship Monday Night...

January 24, 2024
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Rugby League Commercial and Endeavor Streaming unveil SuperLeague+ platform

Rugby League Commercial (RLC), the organisation running the code in England, has teamed...

January 24, 2024

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