Sport: Motorsports

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LEGO F1 Cars to Return for British Grand Prix

Formula 1 and the LEGO Group have officially confirmed that a highly anticipated...

July 3, 2026
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Formula 1 Accelerates Global Connectivity Through Multi-Year Flexjet Partnership

Formula 1 has officially announced a new partnership with Flexjet, appointing the global...

July 2, 2026
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Cadillac Formula 1® Team Secures 3M as Official Material Science Partner

The Cadillac Formula 1® Team has announced a partnership with 3M, establishing the...

July 1, 2026
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Formula 1 and ServusTV Lock In Free-to-Air Broadcast Extension in Austria Through 2029

Formula 1® and ServusTV have finalised a broadcast rights extension, ensuring that motorsport...

June 29, 2026
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MotoGP Group Appoints CAA Sports as Exclusive Global Commercial Agency

The MotoGP Group has officially appointed CAA Sports, a prominent division of entertainment...

June 24, 2026
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MotoGP Group and Manufacturers sign 2027-2031 Agreement

The MotoGP Group and the five major motorcycle racing manufacturers—Aprilia, Ducati, Honda, KTM,...

June 22, 2026
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Commercial Innovation Ahead of the Pack as Formula 1 Trims Carbon Footprint by 35%

Formula 1 remains firmly on track to hit its ambitious Net Zero 2030...

June 22, 2026
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MGA Insurance Group Secures Naming Rights for South Australia’s Flinders to Fleurieu Rally

MGA Insurance Group has expanded its corporate portfolio by becoming the major sponsor...

June 19, 2026
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Las Vegas Grand Prix generates $3.2 billion economic impact as F1 extends contract through 2037

Formula 1 has extended the Las Vegas Grand Prix contract through 2037, securing...

June 8, 2026
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Gucci Rebrands Alpine in Formula One Title Partnership from 2027

Italian luxury fashion house Gucci has signed a landmark multi-year agreement to become...

May 29, 2026
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Formula 1 and Hasbro Launch Announce Partnership

Formula 1 and toy and games industry leader Hasbro have announced a global...

May 21, 2026
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Red Bull Racing and Crocs Launch Apparel Collaboration Ahead of Canadian GP

Oracle Red Bull Racing has officially announced a licensing partnership with global footwear...

May 15, 2026
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Formula 1 and Sky Secure Landmark Multi-Year Broadcast Extension Through 2034

Formula 1 and Sky have announced a multi-year extension of their broadcasting partnership,...

May 7, 2026
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Formula 1 Names FanDuel as First Official Betting Operator in North America

Formula 1 has announced a multi-year partnership with FanDuel, marking the first time...

May 1, 2026
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Formula 1 Names Marsh as Official Risk and Insurance Brokering Partner

Formula 1® has today announced a multi-year partnership with Marsh, a global leader...

April 29, 2026

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