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HomeeSportsSaudi Esports Federation Grows With Mastercard Partnership

Saudi Esports Federation Grows With Mastercard Partnership

Saudi Esports Mastercard Partnership

Saudi Esports Federation Grows With Mastercard Partnership

Financial organisation, Mastercard and the Saudi Esports Federation (SEF) have signed a Memorandum of Understanding (MoU) to continue Saudi Arabia’s esports development.

The deal will see the pair collaborate on projects including non-fungible tokens (NFTs), fan loyalty programs, metaverse and augmented reality (AR) activations, with Mastercard also set to release a virtual gaming card.

The MoU will also see Mastercard launch a digital enablement project, which includes another AR activati...

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caleb@ministryofsport.com.au