Online NFT platform, FanCraze, has reportedly raised US$100 million in a Series A funding round that includes Manchester United star, Cristiano Ronaldo.

According to Bloomberg, the round is led by capital firms, B Capital Group and Insight Partners, with South Korean financial group, Mirae Asset Financial Group, also interested.

The Series A funding round follows a seed round last year, where the company raised US$17.4 million, which included Canadian blockchain and creator of ‘NBA Top Shot’, Dapper Labs.

FanCraze, formerly known as Faze Technologies, was founded in 2021 and obtained an exclusive partnership with the International Cricket Council (ICC) to create NFTs, featuring memorable moments from ICC tournaments.

The NFTs, named ‘Crictos’, were first launched in January and featured moments from the 2015 and 2019 ICC World Cups.

ICC women’s tournaments were also included, with the 2020 Women’s T20 World Cup and the Women’s ODI World Cup in 2017 both featured.

Additionally, the first pack of Crictos launched on 9 March, which featured the U19 World Cup and memorable moments from the men’s game over the last 20 years.

Bloomberg also suggested an announcement could be made in the coming weeks, but details of fundraising could still change as deliberations continue.

The FanCraze has also struck a separate deal with Cricket West Indies (CWI), which sees the blockchain create Crictos and meta-verse products surrounding the men’s team, FanCraze branding is also visible on their team’s shirts during the test series with England.