Region: North America
UF Health Extends Partnership with U.S. Olympic & Paralympic Committee Through 2028
University of Florida Health (UF Health) will continue providing elite medical and performance...
October 8, 2025
Bad Bunny Confirmed for Apple Music Super Bowl LX Halftime Show
The NFL, Apple Music and Roc Nation have announced that global recording artist...
September 30, 2025
Los Angeles Sparks Announce $150m Training Facility, A Landmark for Women’s Sport
The Los Angeles Sparks have unveiled plans for a purpose-built training and practice...
September 29, 2025
MLB to Launch Automated Ball-Strike System in 2026 Season
Major League Baseball (MLB) has confirmed that the Automated Ball-Strike System (ABS), widely...
September 24, 2025
Genius Sports Expands Media Capabilities with Acquisition of Sports Innovation Lab
Genius Sports has acquired Sports Innovation Lab, a Boston-based fan data company, a...
September 19, 2025
Google Launches Gemini-Powered Personal Health Coach in Fitbit Ecosystem
Google has begun rolling out a new AI-driven personal health coach, powered by...
September 17, 2025
Starbucks Named Official Coffee Partner of LA28 and Team USA
Starbucks has been confirmed as a Founding Partner of the LA28 Olympic and...
September 17, 2025
Amazon Enhances Thursday Night Football with AI-Driven Broadcast Features
Thursday Night Football (TNF) returns tonight on Amazon Prime Video, marking the start...
September 12, 2025
Minute Media Acquires AI Startup VideoVerse to Expand Sports Content Capabilities
Minute Media, the BlackRock- and Goldman Sachs-backed sports media company behind Sports Illustrated,...
September 12, 2025
Oakland Ballers to Make History with AI-Managed Baseball Game
The Oakland Ballers of the independent Pioneer League are set to break new...
September 9, 2025
DAZN and Team Whistle Launch Athlete-Led Podcast Exploring NIL Era
DAZN and Team Whistle have partnered with Ohio State safety Caleb Downs and...
August 28, 2025
Washington Nationals Appoint Zaber as Chief Revenue Officer
The Washington Nationals have appointed Chris Zaber as Chief Revenue Officer (CRO), a...
August 27, 2025
Private Equity Enters College Sports
As the 2025 college football season begins in the US, private equity’s role...
August 26, 2025
WNBA Record-Breaking Year of Attendances
With three weeks remaining in the WNBA 2025 regular season, the league is...
August 22, 2025
Orlando City SC and Orlando Pride Select i-Tech as Official Managed IT Partner
Orlando City SC and Orlando Pride have officially entered a multi-year collaboration with...
August 20, 2025
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