Media & Broadcast 2 min read

Minnesota Lynx Partner with Victory+ for Free Local Streaming

image

The Minnesota Lynx have officially named Victory+ as their exclusive local streaming partner for the 2026 WNBA season.

This multi-year agreement makes the Lynx the first professional basketball team to provide its local broadcasts via a free, ad-supported streaming platform, effectively removing traditional paywall barriers for fans in the Minneapolis/St. Paul region.

The partnership covers 26 regular-season games and all three preseason matchups, starting with the preseason opener against the Washington Mystics on April 25. Under this model, Victory+ and the Lynx will share revenue through advertising, providing a direct alternative to the collapsing regional sports network (RSN) structure.

Describing the move as a foundational strategy for the league’s next era, CEO of the Lynx and Timberwolves, Matt Caldwell, said: “Access matters more than ever. We heard clearly from fans about how and where they watch, and Victory+ allows us to remove barriers and make Lynx basketball more accessible than ever before.” 

Key Broadcast Features for 2026:

  • Barrier-Free Access: Fans can stream all locally distributed games for free by downloading the Victory+ app on smart TVs (Samsung, LG, Roku, etc.) and mobile devices (iOS, Android).
  • Content Hub: Beyond live games, the platform will host a 24/7 Lynx hub featuring game recaps, highlights, and behind-the-scenes player features.
  • National Exposure: The Lynx will also feature in a record 28 nationally televised games across networks including ABC, CBS, ESPN, ION, and NBC—an increase from 21 in 2025.
  • Simulcast Options: Select games are expected to be simulcast on a yet-to-be-announced over-the-air local channel.

Impact on the Minnesota Timberwolves

Following the conclusion of their agreement with FanDuel Sports Network North (formerly Bally Sports), the Timberwolves’ local broadcast rights for the 2026-27 season remain uncommitted. A shift to Victory+ would align the two franchises under a unified, fan-first digital distribution model.

Victory+, owned by A Parent Media Co. Inc., has rapidly expanded its portfolio since launching with the Dallas Stars and Anaheim Ducks.

Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!.

Similar Stories

logo
image
Media & Broadcast 3 min read

Formula 1 and Sky Secure Landmark Multi-Year Broadcast Extension Through 2034

Formula 1 and Sky have announced a multi-year extension of their broadcasting partnership,...

image
Media & Broadcast 2 min read

WNBA and Bell Media Secure Historic Multi-Year Canadian Broadcast Rights

The WNBA and Bell Media have announced a landmark multi-year agreement, establishing TSN...

image
Media & Broadcast 2 min read

7plus Dominates Commercial BVOD Market with Record-Breaking April Growth

Seven Network’s streaming platform, 7plus, has captured the #1 position in the Australian...

View all

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.