Region: America
Carlos Alcaraz Signed as Global Brand Ambassador for Ant International
Ant International has announced the appointment of Spanish tennis phenom Carlos Alcaraz as...
May 20, 2026
Red Bull Racing and Crocs Launch Apparel Collaboration Ahead of Canadian GP
Oracle Red Bull Racing has officially announced a licensing partnership with global footwear...
May 15, 2026
Madonna, Shakira, and BTS to Headline First-Ever FIFA World Cup Final Halftime Show
FIFA and Global Citizen have announced that global icons Madonna, Shakira, and BTS...
May 15, 2026
FIFA and PIF Announce Landmark Partnership for 2026 World Cup
FIFA and the Public Investment Fund (PIF) have announced a partnership with PIF...
May 15, 2026
Concacaf Launches Centralised Digital Platform Powered by Deltatre
Concacaf has officially launched a new website and mobile app experience, establishing a...
May 14, 2026
FOX Sports and Sesame Street Launch Landmark Collaboration for FIFA World Cup 2026™
FOX Sports has announced a first-of-its-kind partnership with the iconic children’s brand Sesame...
May 13, 2026
Brisbane 2032 Transitions to Delivery Phase with Founding Partner and Strategic Vision
The Brisbane 2032 Organising Committee has officially transitioned from its strategic planning phase...
May 12, 2026
FIFA and Global Citizen Award First Grants from $100M Education Fund
FIFA and Global Citizen have announced the first 27 grassroots organisations selected as...
May 12, 2026
Nike and WNBA Unveil 2026 Rebel Edition Uniforms for Milestone 30th Season
Nike and the WNBA have officially debuted the 2026 WNBA Nike Rebel Edition...
May 11, 2026
FIFA and Fanatics Ink Landmark Exclusive Collectibles Deal Through 2031
FIFA and Fanatics have announced an expansion of their commercial partnership, signing a...
May 8, 2026
Lenovo Signs David Beckham as Global Brand Ambassador for AI Integration
Lenovo has announced a landmark global partnership with David Beckham, aligning one of...
May 8, 2026
WNBA and Skechers Announce Multiyear Partnership
The Women’s National Basketball Association (WNBA) and global footwear leader Skechers have announced...
May 7, 2026
Crypto.com Marketing Chief Steven Kalifowitz to Step Down After Billion-Dollar Tenure
Crypto.com has confirmed that its chief marketing officer, Steven Kalifowitz, will depart his...
May 6, 2026
WNBA and Bell Media Secure Historic Multi-Year Canadian Broadcast Rights
The WNBA and Bell Media have announced a landmark multi-year agreement, establishing TSN...
May 6, 2026
EA SPORTS and Visa Launch Landmark Multi-Year Global Partnership
Electronic Arts (EA) and Visa have announced a massive, multi-year strategic collaboration designed...
May 5, 2026
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