New speakers announced for the MOS Annual conference

MKTG, Dentsu Aegis Network’s sports and lifestyle operations business, in partnership with Ministry of Sport (MOS) has announced new speakers for the upcoming Annual Conference.

Held at QT Gold Coast on November 15, the premium one-day event invites sporting decision makers, stakeholders and aspirants to partake in a day of inspiration, networking and insights.

With three streams covering the key themes of the Technology of Sport, People of Sport and Value of Sport, delegates will hear from over 18 speakers hailing from academic, media, sports, marketing and technology backgrounds.

Some of the biggest names in sport will present, including:

• The Melbourne Storm
• Stadium Australia Group
• Deloitte
• Sport Australia
• Australian Sports Foundation

Ministry of Sports Marketing will analyse current issues, trends and developments affecting the sports landscape, with sessions including:

• Digital and Sport – The New Frontier
• AI – What is it and How can it Benefit Sports, Sponsors and Brands?
• The True Value of Women’s Sport
• Enhancing Brands Through Sport
• Esports – Finding the Opportunity

Speaking of the event, MOS founder, Ben Parsons said: “Ministry of Sports Marketing will equip Australia’s sports business community with the knowledge they need to stay ahead of the trends in one of this country’s most progressive industries.

“This year’s event will also kick-off a significant piece of research that we will be undertaking and offering delegates exclusive access to – another compelling reason to secure your ticket and get involved.”

National Managing Director of MKTG, Matt Connell said: “MKTG is very proud to be a part of bringing this event to life and delegates can expect a day of inspiration and education from some of our most influential and innovative sporting leaders.

“If you’re in the business of Sport, this conference is a must-attend on the annual calendar.”