2 min read

MiLB Hits Homerun With New Dental Partnership Copy


Minor League Baseball (MiLB) and Smile Doctors have announced a multi-year partnership offering fans at ballparks, orthodontic consultations, branded content, and a weekly highlight series titled ‘Plays That Make Us Smile.’

Smile Doctors, an ortho-focused dental support organisation, will begin its partnership with 30 MiLB teams, highlighting the importance of orthodontic care for children and adults.

CEO of Smile Doctors, John Hedrick expressed how the MiLB is an exciting opportunity for baseball fans to connect with the Smile Doctors team.

“Attending a baseball game together is a sure-fire way to bring smiles to families’ faces, something we are passionate about,” Hedrick said.

“Connecting with fans and being part of the community fun is a home run for us,” he said.

Participating MiLB teams will also feature a between-innings ‘Smile Doctors Smile Cam,’ where audiences are encouraged to showcase their best smiles to the ballpark.

MLB’s vice president of minor league business operations, Kurt Hunzeker, noted the agreement will be an opportunity to give back to MiLB fans.

“With this partnership, we are excited for our fans to have the opportunity to connect with Smile Doctors with their local partner affiliate in their hometown ballparks,” said Hunzeker.

Minor League Baseball consists of 120 teams across four classifications, Single-A, High-A, Double-A and Triple-A, which are affiliated with Major League Baseball’s 30 teams, showcasing American baseball’s upcoming talent.

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.