HomeBroadcastFormula 1 Extends Broadcast Partnership With Sky Sports

Formula 1 Extends Broadcast Partnership With Sky Sports

Formula 1 Extends Broadcast Partnership With Sky Sports

Formula One (F1) has announced an extension to their partnership with Sky Sports that see’s broadcaster carries the championship across the UK, Ireland, Germany and Italy.

The extension will see Sky Sports hold the F1 broadcast rights for the UK and Ireland market until 2029, and in Germany and Italy until 2027, with all race weekends being live and exclusive, with each race simulcast on free-to-air in its home region.

The deal comes following a strong 2022 season of growth for F1’s viewership with more women watching the sport, in Sky markets, than ever before, and a greater skew towards a younger audience than in previous years.

Four of the five most-watched F1 races since Sky Sports F1 first became F1’s broadcast partner in 2012, took place during the 2022 season.

Additionally, the deal will see a continuation of Sky Sport’s broadcast of Formula 2, Formula 3 and Porsche Super Cup on the dedicated motorsport channel Sky Sports F1.

Commenting on the extension, Formula One president and CEO, Stefano Domenicali, said: “We are incredibly proud of our long-term partnership with Sky, and we are delighted to announce that we will continue working together until 2029, a very important commitment from Sky.”

“Since the beginning of our relationship in 2012 we have both strived to bring excitement, emotion and drama of Formula 1 to our traditional fans while engaging new and more diverse audiences.

“Formula 1 has seen huge growth in recent years, and I can’t think of a better partner to continue to reach our fans with dedicated, expert and in-depth coverage,” he said.

Sky UK and Europe executive vice president and CEO, Stephen van Rooyen, added: “Formula 1 continues to break records on Sky, with millions more watching than ever before across out markets, driven by new younger and female fans which is fantastic for the sport.”

This partnership extension follows the announcement that Audi will enter F1 in 2026 as the sport continues to grow and attract more fans and brands.

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