Category: Tennis

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Warner Bros. Discovery Sports achieves record digital engagement with Australian Open coverage

Warner Bros. Discovery (WBD) Sports is witnessing success in digital audience engagement, revealing...

January 25, 2024
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Rafael Nadal joins Saudi Tennis Federation in ambassador role

Rafael Nadal, the 22-time grand slam champion, has expressed his belief in the...

January 17, 2024
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Asahi Beverages extends partnership with Australian Open

The Australian Open and Asahi Beverages have inked a new multi-year deal, reinstating...

January 16, 2024
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LTA rejects ATP’s Saudi partnership proposals for Queen’s Club and Eastbourne tournaments

The Lawn Tennis Association (LTA) has reportedly turned down proposals from the Association...

January 12, 2024
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Yonex renews partnership with the Australian Open for 2024

Yonex, the renowned Japanese sports equipment company, has prolonged its commercial collaboration with...

January 12, 2024
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Luckin Coffee signs on as Australian Open partner in China and Southeast Asia

Tennis Australia has partnered with Luckin Coffee, the prominent Chinese coffee house chain,...

January 11, 2024
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Bondi Sands extends Australian Open sponsorship until 2027

Bondi Sands, the renowned sun care brand, has committed to extending its sponsorship...

January 9, 2024
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Tennis Australia announces $10m prizemoney pool increase for Australian Open

Tennis Australia has boosted the prize pool for the Australian Open grand slam...

January 3, 2024
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ABC secures domestic audio rights for Australian Open tennis

ABC, the Australian public-service broadcaster, has clinched the domestic audio rights for the...

December 21, 2023
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Tennis Australia extends sponsorship contract with Luzhou Laojiao for Australian Open

Tennis Australia has extended its partnership with Luzhou Laojiao, solidifying the Chinese liquor...

December 21, 2023
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Australian Open Boss Craig Tiley calls for tennis to have stronger global narrative By Lachlan Wills

Australian Open boss Craig Tiley has told The Ministry of Sport Podcast tennis...

December 20, 2023
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Take ownership of your own success: Craig Tiley takes us inside the Australian Open’s global rise By Lachlan Wills

Australian Open Boss Craig Tiley says being “Master of your own destiny” is...

December 18, 2023
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Netflix expands into live sports with tennis event featuring Alcaraz and Nadal

Leading global streaming service Netflix has officially announced its foray into live sports...

December 13, 2023
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Equal pay should not be a conversation, it should just be happening ”: Australian Open Boss Craig Tiley By Lachlan Wills

Australian Open boss Craig Tiley says people must walk the walk on gender...

December 13, 2023

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