Category: Sponsorship
World Aquatics extends partnership with NongFu bottled water supplier
The global governing body for aquatics, formerly known as FINA, has announced the...
February 5, 2024
BCCI seeks commercial partners for 2024 IPL Season
The Board of Control for Cricket in India (BCCI) has initiated the search...
February 2, 2024
Football Australia partners with Milo to elevate MiniRoos experience
Football Australia has announced it is teaming up with Milo as an Official...
February 1, 2024
Nike dominates brand coverage and recognition stats at 2024 Australian Open
The 2024 Australian Open men’s and women’s champions, Jannik Sinner and Aryna Sabalenka,...
February 1, 2024
Capgemini on board as sixth global partner for 37th America’s Cup
French IT services and consulting firm Capgemini has been announced as the sixth...
January 31, 2024
UCI announces MyWhoosh as main partner for Cycling World Championships
The Union Cycliste Internationale (UCI), the governing body for cycling worldwide, has revealed...
January 29, 2024
Levi Strauss & Co announces 10-year extension of 49ers stadium naming rights
Levi Strauss & Co, the renowned American clothing brand famous for its iconic...
January 29, 2024
Scuderia AlphaTauri rebranded as Visa Cash App RB ahead of 2024 Formula 1 season
Scuderia AlphaTauri, the esteemed sister team of Formula 1 champions Red Bull Racing,...
January 26, 2024
Inter Miami takes on Royal Caribbean as official jersey sponsor
Inter Miami has revealed the expansion of its partnership with Royal Caribbean, a...
January 25, 2024
World Surf League expands partnership with mophie ahead of 2024 season
The World Surf League (WSL) and mophie have announced an extension of their...
January 25, 2024
Sony and World Athletics seal partnership through to 2026, promising cutting-edge technology
World Athletics has forged a multi-year global partnership with Japanese tech giant Sony,...
January 25, 2024
AEG seals naming rights deal with Uber for Berlin’s premier sports and entertainment venues
AEG, regarded a world leader in live music and entertainment, has reached a...
January 22, 2024
Netball Australia extends partnership with Origin Energy ahead of Nations Cup debut
Netball Australia has reaffirmed its collaboration with Origin Energy, one of Australia's leading...
January 19, 2024
FIBA inks four-year extension in global partnership with TCL
Basketball's international governing body, FIBA, has announced a four-year extension of its global...
January 19, 2024
UFC expands global partnership with KUDO Snacks
The Ultimate Fighting Championship (UFC) has announced a substantial expansion and extension of...
January 19, 2024
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