UCI announces MyWhoosh as main partner for Cycling World Championships
The Union Cycliste Internationale (UCI), the governing body for cycling worldwide, has revealed that indoor cycling app MyWhoosh will be the primary partner for the next three editions of the Cycling World Championships.
This partnership, spanning from 2024 to 2026, solidifies MyWhoosh as the exclusive virtual cycling training platform for the prestigious competition. MyWhoosh gains the exclusive rights to offer a virtual rendition of the event’s road race and time trial courses to users seeking to challenge themselves.
The partnership encompasses the forthcoming editions of the Cycling World Championships, the 2024 event in Zurich, Switzerland (scheduled from September 21 to 29), the 2025 competition in Kigali, Rwanda, and the 2026 edition in Montreal, Canada. It builds upon the previous collaboration between the UCI and MyWhoosh, marked by a three-year deal signed last August, specifically covering the UCI Cycling Esports World Championships during the same 2024 to 2026 timeframe.
“This increased investment from MyWhoosh is further evidence of the interest in cycling that exists in the UAE, and of Abu Dhabi’s ambition to establish itself as a leading host of cycling events and a globally recognized cycling hub,” stated UCI president David Lappartient.
Akhtar Saeed Hashmi, CEO of MyWhoosh, echoed this sentiment.
“We are delighted to further strengthen our relationship with the UCI,” he said.
“MyWhoosh users will be able to ride their very own UCI Road World Championships on the platform, while many professional racers will undoubtedly be testing themselves on the virtual courses ahead of the Zurich, Kigali and Montreal editions.”
The announcement follows closely on the heels of the Rwanda Cycling Federation’s recent collaboration with Amaury Sport Organization and Golanzo to co-host the 2025 UCI Road World Championships, marking the first-ever edition to be held in Africa. Rwanda was initially designated as the host nation for the 2021 edition following its bid in 2018.
The upcoming Cycling World Championships in Zurich will follow the inaugural combined World Cycling Championships held last year, which consolidated 13 existing UCI World Championships into a single comprehensive event to occur every four years. Scotland played host to the inaugural edition, with the UK’s public service broadcaster, BBC, securing full domestic broadcasting rights for the competition.
Haute-Savoie in France has been selected to host the second edition of the UCI Cycling World Championships in 2027. This iteration will feature a total of 19 disciplines, including gravel, enduro, pump track, junior track, cycling esports and polo-bike.
Image credit: Granada
