Category: Global

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Sport NSW Calls for Legacy Investment ahead of 2032 Brisbane Olympics

Ahead of the 2023 Brisbane Olympic and Paralympic Games, Sports NSW is calling...

April 17, 2024
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Nike hosts ‘Nike On Air’ Event In Paris Ahead Of Olympics

Last week, Nike invited some of the globe's most recognisable athletes to 'Nike...

April 17, 2024
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‘Map and Flag’ at the 2024 Masters: Elevating the Spectator Experience with Premium Hospitality

The Masters tournament at Augusta National Golf Club, one of the world’s premier...

April 15, 2024
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Super Bowl LVIII attracts global TV audience of 62.5 million viewers

Super Bowl LVIII shattered international viewership records, drawing 62.5 million viewers worldwide for...

March 8, 2024
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MLP and the PPA Tour finalise landmark pickleball merger

Major League Pickleball (MLP) and the Professional Pickleball Association (PPA) Tour have officially...

March 4, 2024
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Nike announces workforce reductions amid broader restructuring plans

Sportswear powerhouse Nike is taking steps to streamline its operations by implementing staff...

February 20, 2024
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Paramount Global announces workforce eduction following record Super Bowl viewership

Paramount Global, the parent company of prominent US national network CBS, has revealed...

February 15, 2024
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DAZN announces partnership with FIBA to offer Courtside 1891 streaming worldwide

Global over-the-top streaming service, DAZN, has revealed an exciting collaboration with the international...

February 12, 2024
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Emirates named Global Airline Partner of the NBA

Emirates and the National Basketball Association (NBA) have announced a multiyear global marketing...

February 11, 2024
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Million milestone underlines Australian Open’s marquee billing on world sporting calendar

The 2024 Australian Open’s momentous achievement in attracting over one million fans through...

February 4, 2024
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Facing the music: Ben Facey on the intersection of music and sport

Music and sport share several common threads. Their ability to inspire, invoke passion...

January 29, 2024
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World Surf League strikes major distribution deal with ESPN+ ahead of 2024 CT season

World Surf League has commenced a new distribution agreement between the sport’s global...

January 26, 2024
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Netflix signs $5bn deal to stream WWE’s Monday Night Raw worldwide

World Wrestling Entertainment has announced a new platform for its flagship Monday Night...

January 24, 2024
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US Integrity and LIV Golf join forces for gaming integrity and compliance

Sports protection services firm US Integrity has entered into a formal partnership with...

January 22, 2024
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FIBA inks four-year extension in global partnership with TCL

Basketball's international governing body, FIBA, has announced a four-year extension of its global...

January 19, 2024

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