Category: Australia and New Zealand

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Sports marketing agency MATTA launches Sydney office

Award-winning creative sports marketing agency MATTA has opened an office in Sydney. MATTA...

March 13, 2024
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British and Irish Lions forge exclusive partnership with Pitch International for Australia tour

The British and Irish Lions, in conjunction with Rugby Australia, have inked an...

March 8, 2024
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Optus Sport announces exclusive live UEFA EURO 2024 coverage as 100-day countdown begins

The 100-day countdown to UEFA EURO 2024 ticked over this week, with host...

March 8, 2024
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Matildas star Fowler signs with Always Human

Sports and entertainment marketing agency Always Human has announced the official signing of...

March 8, 2024
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NRL’s Vegas venture faces reality check with modest American TV ratings

The rapturous reception to the NRL's ambitious venture into the American market via...

March 7, 2024
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Melbourne Victory takes on Turkish Airlines as principal partner

A-Leagues club Melbourne Victory have announced a partnership with Turkish Airlines, the national...

March 6, 2024
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49ers president open to NRL club ownership

The president of NFL heavyweights San Francisco 49ers has expressed interest in potentially...

March 6, 2024
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NRL’s Las Vegas venture a ratings winner at home

The 40,000-strong crowd at Allegiant Stadium, and the warm reception from American sports...

March 5, 2024
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NBA and TAB to host ‘Gary Payton’s Block Party’ in Sydney

The National Basketball Association (NBA) and Tabcorp (TAB), the official wagering partner of...

March 4, 2024
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NRL’s Las Vegas strategy set to hit the jackpot

Cracking the American market has proved an impenetrable nut for rugby league administrators...

March 1, 2024
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Football Australia extends partnership with CUPRA

Football Australia has announced the extension of its sponsorship agreement with automotive brand...

March 1, 2024
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NBA star Patty Mills acquires stake in pickleball team Brisbane Breakers

Patty Mills has joined the ranks of elite Australian athletes and prominent business...

February 29, 2024
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Matildas goalkeeper Arnold’s jerseys on sale through Football Australia and Nike partnership

Football Australia and Nike will today release the CommBank Matildas’ goalkeeper jersey in...

February 27, 2024
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AFL expands fan engagement efforts with Tradable Bits

An industry leader in the fan engagement, and data and marketing solutions space,...

February 26, 2024
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Australia Poised to host 2026 AFC Women’s Asian Cup as rivals withdraw

Australia is set to become the host nation for the 2026 AFC Women's...

February 26, 2024

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