2 min read

What To Expect At WISS 2022: FIBA

image

With two days to go until the 2022 Women In Sport Summit, FIBA executive director of Oceania, Amanda Jenkins, gave insight into what she’s bringing to the conference.

Amanda Jenkins will give insight into FIBA’s women in basketball strategic shift, and how the organisation is promoting women’s sport through their platforms across all facets of the sport.

She will also highlight initiatives and programs that FIBA have run to identify leaders in basketball, with a focus on the Women’s World Cup, which starts a week after the conference.

Giving insight into how FIBA has promoted women’s sport, Jenkins said women’s basketball has been a strategic priority for the last four years and has given FIBA the chance to develop a few initiatives and programs.

“We’ve had a few initiatives, and one from this part of the world is called WeLead, which is about trying to develop women with potential across all facets of the sport, whether it’s governance, administration, coaching or refereeing, they were part of the WeLead program.”

“This saw potential leaders attend professional development opportunities with guest speakers, where we had the likes of Dame Jenny Shipley, the first female Prime Minister of New Zealand.

“We also had a former CEO of the Canadian Basketball Federation

“So that was about trying to promote female leaders in our sport.

“We’ve had many initiatives both here in Oceania and globally to promote the next gen of people in our sport,” she said.

Additionally, Jenkins is looking forward to being in the same room as people who are as passionate about women’s sport as her.

She’s also looking forward to meeting people face-to-face after attending events online for the last couple of years.

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.