US-Based AllCity Network Raises $12 Million to Expand its Sports Coverage

AllCity Network, a rapidly growing force in digital sports media, has secured $12 million in Series B funding to fuel its ambitious expansion into the Dallas market. The Denver-based company, known for its innovative approach to local sports coverage, is set to launch its Dallas outlet this month. Leading the new team will be renowned NBA insider Marc Stein, adding further credibility to the brand. The Dallas launch already boasts pre-sold advertising from eight key partners, reflecting strong confidence in AllCity’s content and market reach.

AllCity Network specialises in creating hyperlocal sports content tailored to diehard fans. With in-depth coverage of local teams through podcasts, feature articles, and video content, AllCity provides a personalised experience that surpasses typical national sports coverage. This approach has allowed the company to build strong, engaged fan communities in cities like Denver, Chicago, and Phoenix.

Strategic partnerships with major broadcasters like TEGNA play a crucial role in AllCity’s growth, enabling the company to integrate its digital content into TV distribution and extend its reach. By focusing on digital partnerships with local sports teams and tapping into the increasing demand for localised, streaming sports content, AllCity is positioning itself at the forefront of the evolving sports media landscape.

With this new round of funding, AllCity is poised to expand into additional major sports markets, driving innovation in digital sports media and solidifying its reputation as a leader in the business of sports.

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