Topic: Fan Engagement

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Fremantle FC and Pirate Life Launch Fifth Collaborative Retro Lager in Commercial Partnership Extension

Fremantle Football Club and Australian craft brewery Pirate Life have reinforced their commercial...

August 3, 2026
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Essendon Football Club Raises Over $83,000 Through Annual Challenge Partnership

The Essendon Football Club has announced a total fundraising tally of $83,033.80 from...

July 31, 2026
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Hong Kong China Rugby Partners with Tixserve and Tradable Bits for 50th Anniversary Digital Transformation

Hong Kong China Rugby has announced alliance with digital ticketing provider Tixserve and...

July 29, 2026
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2K Unveils NBA 2K27 Gameplay Trailer Ahead of September Launch and Preseason Showcase

Publisher 2K and developer Visual Concepts have officially lifted the lid on NBA...

July 29, 2026
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Socios.com Launches Historic First U.S. College Fan Tokens in Playfly Sports Partnership

Sports tokenisation platform Socios.com has announced its landmark entry into the United States...

July 23, 2026
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Cloudflare Global Data Reveals How the 2026 FIFA World Cup Redefined Internet Traffic and Digital Fan Engagement

The 2026 FIFA World Cup did more than captivate billions on the pitch;...

July 22, 2026
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Youi Concludes Successful ‘Origin Verified’ Fan Campaign for 2026 NRL State of Origin Series

National insurance provider Youi has wrapped up its inaugural "Youi Origin Verified" campaign...

July 22, 2026
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Melbourne Park to Host NFL Melbourne Game Kickoff Festival Presented by American Express

The National Football League (NFL), in partnership with Live Nation and American Express,...

July 21, 2026
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DAZN Secures Long-Term MotoGP Broadcast Rights Across the Iberian Peninsula

DAZN has renewed its broadcast rights for MotoGP in Spain until 2030 and...

July 17, 2026
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Brisbane Open House Returns with Ambitious 2026 Program Featuring Iconic Sporting Venues

The 17th annual Brisbane Open House has unveiled its most important program to...

July 15, 2026
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On Location Reveals LA28 Olympic Hospitality Packages

To commemorate the two-year countdown to the Opening Ceremony of the LA28 Olympic...

July 15, 2026
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McLaren Racing Debuts New Le Mans Hypercar at Goodwood Festival of Speed

McLaren Racing is set to showcase its latest automotive innovation at the upcoming...

July 14, 2026
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AFL and Bunnings Launch Inaugural National Footy Sausage Sizzle to Support Grassroots Sport

The AFL and Bunnings have launched a  community initiative with the inaugural National...

July 10, 2026
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FC Barcelona Announce the Launch of ‘Barça Play’

FC Barcelona has officially launched "Barça Play," a new audiovisual hub integrated directly...

July 8, 2026
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Brisbane Broncos Unveil Indigenous Round Jersey Designed by Student Artist

The Brisbane Broncos have officially unveiled their 2026 Indigenous Round jersey, a historic...

July 7, 2026

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