Topic: Events
NFL Partners with Cosm to Launch Immersive “Shared Reality”
The NFL has entered into a multi-year partnership with immersive technology company...
October 29, 2024
Formula One’s 2024 Business Boom: Record Growth, Fan Engagement, and Sponsorship Success
Formula One has experienced unprecedented growth in 2024, solidifying its position as...
October 28, 2024
Monster Energy Expands Sponsorship Footprint with Supercars Deal
Monster Energy has solidified its presence in Australian motorsport by signing a multi-year...
October 25, 2024
ASICS Extends Naming Rights for Gold Coast Marathon Until 2032
ASICS has extended its long-standing partnership with Events Management Queensland (EMQ), securing naming...
October 25, 2024
Record-Breaking TAB Everest Highlights Growing Global Prestige and Capacity Challenges
The 2024 TAB Everest at Royal Randwick has once again demonstrated its growing...
October 23, 2024
Glasgow 2026 Commonwealth Games Prioritises Financial Sustainability with Reduced Program
The 2026 Commonwealth Games in Glasgow will move forward with a reduced sports...
October 22, 2024
Gold Coast 500 Celebrates 30 Years with Major Economic BOOST
The Boost Mobile Gold Coast 500 is set to return from 25-27 October...
October 22, 2024
NFL Sets Record at Wembley, Boosting Global Expansion in 2024
Stay ahead of the latest sports business trends by subscribing to our free...
October 22, 2024
Addressing Burnout, Mental Health, and Career Development at First Wellbeing in Sport Summit
On November 20, 2024, Ministry of Sport will host our first-ever Wellbeing in...
September 20, 2024
UFC at Las Vegas’ Sphere Breaks Records with $22M in Ticket Sales
The highly anticipated UFC 306 event at the Sphere in Las Vegas surpassed...
September 16, 2024
ICC Men’s Cricket World Cup 2023 Drives USD1.39 Billion Economic Boost for India
The ICC Men’s Cricket World Cup 2023, held from October 5 to November...
September 16, 2024
Marvel Stadium Relaunches Stadium Golf to Expand Its Non-Game Day Offerings
In a strategic move to diversify fan engagement and expand venue usage beyond...
September 16, 2024
Key Fan Engagement Insights from the 2024 AT&T Innovation Exchange
The 2024 AT&T Innovation Exchange brought together over 150 industry leaders in Las...
September 4, 2024
2024 US Open Fan Week Sets New Attendance Record
The 2024 US Open has set new attendance records before the main draw...
August 27, 2024
A New Era in Fan Engagement Begins at Fanatics Fest NYC 2024
Fanatics Fest NYC 2024 made a historic debut at New York City’s Javits...
August 21, 2024
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