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FIFA World Cup 2026 Group Stage Shatters Attendance Records

The FIFA World Cup 2026 has officially rewritten the record books, with the...

July 1, 2026
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FIFA’s Strategic Retail Expansion Makes 2026 World Cup Ubiquitous in U.S. Daily Life

FIFA has executed its most ambitious retail strategy to date, successfully integrating 2026...

June 30, 2026
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FIFA and Solace Launch “FIFA Heroes” Globally as Five-A-Side Mobile Arcade Game

FIFA has officially announced the global launch of FIFA Heroes, developed by Solace...

June 29, 2026
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Riot Games Integrates KICK into Global Esports Streaming and Broadcast Ecosystem

Riot Games has officially added streaming platform KICK to its global roster of...

June 29, 2026
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FIFA Shatters All-Time Attendance and Broadcast Records at 2026 World Cup

The 2026 FIFA World Cup has officially established itself as the most-attended tournament...

June 26, 2026
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MotoGP Group Appoints CAA Sports as Exclusive Global Commercial Agency

The MotoGP Group has officially appointed CAA Sports, a prominent division of entertainment...

June 24, 2026
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MotoGP Group and Manufacturers sign 2027-2031 Agreement

The MotoGP Group and the five major motorcycle racing manufacturers—Aprilia, Ducati, Honda, KTM,...

June 22, 2026
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Commercial Innovation Ahead of the Pack as Formula 1 Trims Carbon Footprint by 35%

Formula 1 remains firmly on track to hit its ambitious Net Zero 2030...

June 22, 2026
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PMY Announce Partnership Agreement with Special Olympics International for 2027 World Games

Special Olympics International has officially finalised a technology consulting agreement with global venue...

June 17, 2026
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FIA Launches Global Call for Proposals to Secure Commercial Promoters for Sanctioned “FIA Esports Championships”

The Fédération Internationale de l'Automobile (FIA) has officially launched a public Call for...

June 16, 2026
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AB InBev Secures Global FIFA Extension to Anchor World Cup Sponsorship Through 2030

Anheuser-Busch InBev (AB InBev) and FIFA have announced a significant extension of their...

June 11, 2026
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FIFA Names Salesforce Official Tournament Supporter for 2026 and 2027 World Cups

FIFA has officially announced a landmark partnership with the world's leading agentic customer...

June 8, 2026
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Footballco and Coca-Cola Launch AI-Driven ‘José vs. Mourinho’ Content Campaign for World Cup

Global football media company Footballco and The Coca-Cola Company have officially announced the...

June 8, 2026
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TNT Sports and Commonwealth Games Announce Partnership

TNT Sports has secured the rights to broadcast the Glasgow 2026 Commonwealth Games,...

June 8, 2026
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Las Vegas Grand Prix generates $3.2 billion economic impact as F1 extends contract through 2037

Formula 1 has extended the Las Vegas Grand Prix contract through 2037, securing...

June 8, 2026

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