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Stan Sport Wins UEFA Champions League Rights


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ine’s Stan Sport has announced it has signed a three-year partnership with UEFA to broadcast the UEFA Champions League among other European football competitions.

The sports streaming platform now has three sports in its collection, with Super Rugby, Wimbledon, and now UEFA football competitions.

While all games of the UEFA Champions League and Europa League, as well as the Europa Conference League, will be streamed on Stan Sport, it has been reported the final of the Champions League may still be broadcast on free-to-air.

Stan acting CEO, Martin Kugeler, said: “Today’s multi-year partnership announcement with UEFA reflects Stan’s commitment to bringing premium sports to Australian fans.”

“Since Stan Sport launched in February, we have been delighted with the way Australians have taken up the service.

“The addition of the UEFA Club Competitions, including the UEFA Champions League, represents a unique strategic opportunity that will continue the momentum for Stan Sport and aligns directly with the Nine Group sports strategy.

“Featuring the most outstanding players in the sport, the UEFA Club Competitions bring together the best clubs for more than 400 matches of world-class football.

“We can’t wait to showcase the most prestigious club football tournaments in the world and we thank UEFA for its trust in Stan to deliver their iconic football products to Australia,” Kugeler said.

UEFA marketing director, Guy-Laurent Epstein, said: “We are delighted to be partnering with Stan in Australia.”

“Stan has strong ambitions in the world of sport, and as a sports-loving nation, Australian football fans will benefit from Stan’s world class broadcast and production capabilities throughout the 2021-24 cycle,” Epstein said.

The deal comes after Network Ten and Paramount+ signed a five-year broadcast deal for the A-League, W-League, and all Socceroos and Matildas games outside of world cups.

Optus Sport, who previously held the rights to the UEFA competitions, currently holds the rights to the English Premier League, the J-League, The Copa America, and recently acquired the rights for the FIFA Women’s World Cup in 2023 in Australia and New Zealand.

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