Sport: Other
M5 Triathlon Partners with ‘Humango AI’ for Smarter Athlete Training
In a strategic partnership aimed at elevating athlete performance, Australian-based M5 Triathlon...
November 11, 2024
Nine Entertainment Boosts Growth with Cross-Platform Sports Strategy in 2024
Nine Entertainment Co. marked the 2024 financial year with a strategic emphasis on...
November 8, 2024
2024 U.S. Election Set to Reshape College Sports and Athlete NIL Rights
The 2024 U.S. election results, which saw significant gains for Republicans, could signal...
November 8, 2024
Beats by Dre’s Athlete-Driven Campaign Redefines Sports Marketing
In the rapidly evolving sports marketing landscape, Beats by Dre is setting a...
November 1, 2024
GroupM Exceeds Goal, Strengthens Investment in Women’s Sports Media
GroupM, a leading global media investment firm, has surpassed its ambitious target to...
October 31, 2024
Optus and Invictus Forge Partnership to Support Veterans Through Sport
Optus, an award-winning Veteran Employer of Choice, has announced a multi-year strategic partnership...
October 30, 2024
SPORTFIVE and Boris Becker Partner for Global Media Expansion
In a strategic move, sports marketing agency SPORTFIVE has partnered with Boris Becker...
October 29, 2024
Carol Adams OAM Named Perth Racing’s First Female Chair
In a significant step forward for diversity in the Australian racing industry, Perth...
October 28, 2024
TKO Acquires Professional Bull Riders in $3.25 Billion Deal
TKO Group Holdings has acquired Professional Bull Riders (PBR) from Endeavor in a...
October 25, 2024
Nike Extends NBA, WNBA, G League Partnership to 2037
The National Basketball Association (NBA) and Women’s National Basketball Association (WNBA) have...
October 25, 2024
ASICS Extends Naming Rights for Gold Coast Marathon Until 2032
ASICS has extended its long-standing partnership with Events Management Queensland (EMQ), securing naming...
October 25, 2024
TKO Announces $2 Billion Share Repurchase Plan and Quarterly Dividend
TKO Group Holdings has announced a $2 billion share repurchase program, reflecting confidence...
October 25, 2024
ASICS Unveils Wellness Campaign Featuring Brian Cox Ahead of Sport Wellness Summit
In a strategic move, ASICS has launched a new campaign highlighting the importance...
October 24, 2024
Invictus Australia Prioritises Wellbeing on Road to Invictus 2025
Invictus Australia Prioritises Wellbeing on Road to Invictus 2025 The recent announcement of...
October 23, 2024
Foxtel’s 2025 Content Slate Promises Innovation Amid Industry Shifts
Foxtel Group has unveiled its 2025 content slate, positioning itself to navigate the...
October 23, 2024
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