Sport: Australian Rules Football
Essendon Bombers Announce AutoGrab as Official Training Partner
The Essendon Football Club has announced a multi-year partnership with AutoGrab, designating the...
February 6, 2026
Tasmania Devils Secure Blundstone as Landmark Foundation Principal Partner
The Tasmania Devils have revealed a seven-year partnership with iconic Tasmanian brand Blundstone....
February 6, 2026
Dan Does Footy Disrupts AFL Media with New “DDTV Cribs” Series
Dan Does Footy (DDF), Australia’s top-ranked sports creator channel, has announced its latest...
February 5, 2026
Gold Coast SUNS Announce Extension with People First Stadium
The Gold Coast SUNS have announced a new 10-year partnership with Stadiums Queensland,...
February 4, 2026
AFL State of Origin Returns to Perth for 2026 Commercial Showcase
The AFL and the Western Australian Government have announced a massive week-long festival...
February 4, 2026
Vinarchy Announce Partnership with AFL and Marvel Stadium
The AFL has announced a four-year partnership with global wine powerhouse Vinarchy, designating...
February 3, 2026
Prime Video Unveils ‘Final Siren: Inside the AFL’ to Drive Global Reach
Prime Video has released its 2026 sports content with the official trailer release...
February 3, 2026
Collingwood and KFC Formalise Landmark Five-Year Partnership Extension
Collingwood Football Club and KFC Australia have announced a five-year extension of their...
January 30, 2026
Western Bulldogs Secure BSc as Official Sports Nutrition Partner
The Western Bulldogs have announced a new two-year partnership with BSc (Body Science),...
January 29, 2026
GO Foundation Launches 2026 Impact Report
The Goodes O’Loughlin Foundation (GO foundation) has released its 2026 Impact Report, marking...
January 28, 2026
Northern Beaches AFL Partners with New Balance and Belgravia
The Northern Beaches AFL Alliance has announced a multi-year apparel partnership with Belgravia...
January 27, 2026
North Melbourne to Launch ‘Make It Happen’ Documentary Series
North Melbourne Football Club has formalised the launch of a new three-part documentary...
January 23, 2026
AFL and Prime Video Launch Global Docuseries ‘Final Siren: Inside the AFL’
The AFL and Prime Video have released a landmark global media partnership, announcing...
January 15, 2026
Agency Named Desire Launches with Senior Partnership Leaders Backing Specialisation Over Scale
At a time when sponsorship and partnership strategies are being stretched across sport,...
January 15, 2026
Gold Coast SUNS and Coulson Operations Announce Kool Beanz SUNS Glenella
Coulson Operations has formalised the next phase of its partnership with the Gold...
January 12, 2026
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