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Sponsorships & Brands
Chemist Warehouse Extends NRL Partnership Through 2029
Chemist Warehouse has extended its partnership with the National Rugby League (NRL), committing...
GWM Secures First Cricket Sponsorship with Sydney Thunder and Sydney Sixers
Automotive brand GWM has announced its first-ever cricket sponsorship, signing a multi-year partnership...
Airbnb Invests $1M in Community Projects Ahead of FIFA World Cup 26
Airbnb has announced a USD1 million (AUD1.5 million) investment into community projects across...
Australia & New Zealand
Boxing Day Test Summer Fest to Transform Yarra Park During Ashes
Cricket Australia has unveiled plans for the Boxing Day Test Summer Fest, a...
Chemist Warehouse Extends NRL Partnership Through 2029
Chemist Warehouse has extended its partnership with the National Rugby League (NRL), committing...
AIS Introduce 7th Para Sport Unit in Tasmania Welcomes Tasmania Institute of Sport
The Tasmanian Institute of Sport (TIS) has officially opened Australia’s seventh dedicated Para...
Women's Sport
Nine in Ten Australian Women Sports Fans Say Brands Don’t Understand Them
A new study released by Wasserman, through its women-focused consultancy The Collective®, has...
Los Angeles Sparks Announce $150m Training Facility, A Landmark for Women’s Sport
The Los Angeles Sparks have unveiled plans for a purpose-built training and practice...
Fernwood Fitness Wins AUSactive Innovation Award and Earns Global Recognition
Melbourne-based Fernwood Fitness is celebrating dual honours, securing the AUSactive Industry Innovation Award...
Europe
Sky Sports Extends Big Bash League Broadcast Rights in UK and Ireland
Sky Sports has secured a four-year extension of its broadcast rights for the...
Nesquik Partners with Lamine Yamal in Youth-Focused Campaign
Nestlé-owned brand Nesquik has launched a new campaign fronted by FC Barcelona and...
Abu Dhabi and Etihad Airways Become Main Partners of Euroleague Basketball
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and...
People Moves
Andrew Parsons Re-Elected IPC President for Final Term at 2025 General Assembly
Andrew Parsons has been re-elected President of the International Paralympic Committee (IPC) for...
M+C Saatchi Strengthens Sport and Entertainment Division with Senior Appointment
M+C Saatchi Group has appointed Rhian Mason as managing partner of its ‘passions...
Little Athletics Queensland Strengthens Board with Appointments of Oberg and Vogel
Little Athletics Queensland (LAQ) has confirmed the appointment of Tim Oberg and Nikita...
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