Enfield Investment Partners and SURJ Sports Investment Forge $4 Billion Global Sports Partnership

Collaboration Aims to Transform Global Sports Landscape

Enfield Investment Partners and Saudi Arabia’s SURJ Sports Investment have announced a strategic partnership to revolutionise global sports investment. This collaboration aligns with the launch of Enfield’s $4 billion global sports asset fund, which aims to invest in teams, leagues, media, and sports infrastructure worldwide.

Pioneering a New Era in Sports Investment

SURJ Sports Investment, launched in 2023, focuses on fostering national and global growth in sports. This partnership enables SURJ and Enfield to identify and capitalise on opportunities that enhance fan engagement and deliver economic and social benefits.

“Working with Enfield allows us to expand our vision for sport,” said Danny Townsend, CEO of SURJ Sports Investment. “Together, we’ll invest in opportunities that connect fans and reshape how the world experiences sports.”

A Shared Vision for Growth

For Enfield Investment Partners, this collaboration represents a critical step in their strategy to redefine sports investment. The $4 billion fund supports initiatives that bring fans closer to the action while fueling innovation in the industry.

“This partnership marks the beginning of a new chapter,” said Jake Silverstein, Co-Founder and Chairman of Enfield. “Saudi Arabia’s sports transformation has already reshaped the global landscape. By joining forces, we can amplify this momentum and build a stronger future for sports.”

Strengthening Bilateral Ties

As part of the agreement, Enfield will establish a regional office in Riyadh, alongside its Washington, D.C. headquarters. This move underscores the partnership’s commitment to fostering mutual growth and leveraging shared expertise to enhance global sports investment.

Redefining the Future of Sport

SURJ and Enfield aim to create impactful investments that benefit teams, fans, and communities worldwide through this partnership. Their collaboration represents a bold step forward in shaping the global sports industry for years.