Edinburgh Rugby has unveiled a new digital platform aimed at transforming how the club connects with its business club members, sponsors, and partners.
Developed in partnership with Bundeling, the all-in-one platform will serve as a central hub for communication, collaboration, and engagement within the club’s expanding corporate community.
Michael James, Head of Revenue and Engagement at Edinburgh Rugby, said: “As we continue to evolve and grow as a club, we’re investing in smart, intuitive digital tools that both support and reflect the ambition of our partner network. This app is a modern solution for a modern business community, one that values connection, innovation, and collaboration. It’s about creating a space where business and rugby come together, where partnerships can thrive, and where our network feels more connected than ever.”
Luuk van Dieten, Head of Customer Success at Bundeling, added: “We’re proud to welcome Edinburgh Rugby as our first Scottish rugby club to join the Bundeling community. From the outset, it was clear that this is a club focused on building a strong, engaged network. We believe in strengthening business communities, and Edinburgh Rugby shares that vision. We look forward to working together in the years ahead.”
The new platform is designed to streamline communication, provide access to key resources, and help cultivate relationships beyond matchdays. Features include event registrations, direct messaging, a business directory, and real-time club updates.
Starting next month, all club communications, including event information, matchday notices, and sponsor updates, will transition to the app, offering members quick and convenient access to everything in one place.
With a sleek user interface and proven success among professional clubs across Europe, the Bundeling-powered platform represents a significant step forward in connecting the Edinburgh Rugby business network.
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