HomeBasketballBasketball Australia Extends WNBL Apparel Deal With iAthletic

Basketball Australia Extends WNBL Apparel Deal With iAthletic

Basketball Australia Extends WNBL Apparel Deal With iAthletic

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asketball Australia (BA) has announced they have extended their partnership with Australian-owned sports apparel brand, iAthletic, to be the official apparel partner of the Chemist Warehouse WNBL.

The renewed agreement will see iAthletic manage the official WNBL online store through until the end of June 2021.

Basketball Australia head of commercial partnerships, Glen Towers, said he was excited to continue working iAthletic and recognised the strong relationship that had been formed between the two brands.

“Basketball Australia are delighted to continue its partnership with iAthletic, who is both passionate and proud to be the league’s official teamwear provider,” Towers said.

“Over the past three seasons of the Chemist Warehouse WNBL, iAthletic has delivered high-quality apparel with cutting-edge designs for fans and the eight teams associated with the league.

“We look forward to working with iAthletic this season on innovative and fashionable fan apparel and their teamwear offering for the Chemist Warehouse WNBL,” he said.

iAthletic managing director, Dave Biwer, said: “The league, the players and iAthletic all have to perform on and off the court, and this extension is just the beginning of an exciting period of innovation for the brand, where we will be working alongside the athletes of the league to deliver the ultimate cutting edge women’s basketball apparel.”

“We can’t wait to see the eight clubs run out on court this season in their iAthletic teamwear and the fans in the stand enjoying our latest range of apparel which is now available online,” Biwer said.

The apparel partnership comes just days after BA secured a broadcast deal with Foxtel and ABC for the 2020 WNBL season.

The 2020 WNBL season will be played out of a North Queensland hub, commencing November 11.

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