Month: October 2018
Sarah Jane Kelly: Esports and what they mean for sports marketing
In our sixth interview of our Annual Conference speaker series, we talk with...
October 25, 2018
Spark secures the broadcast rights to Formula 1 in New Zealand
New Zealand telecommunications company Spark will have Formula 1 join their extensive range...
October 25, 2018
Forbes: The World’s Most Valuable Esports Companies
The rising popularity of esports is recognised the world over and Forbes has...
October 25, 2018
Bernie Johnson: 5-Steps to Build a Winning Digital Strategy for Sports Organisations
In the fifth interview of our Annual Conference speaker series, we talk with...
October 25, 2018
Woolworths back on board as Olympic and Paralympic Games partner
Woolworths is now the Official Supermarket and Fresh Food supporter of the Australian...
October 25, 2018
Warriors announce new commercial concept to lure a back of short sponsor
The New Zealand Vodafone Warriors will incorporate an innovative commercial strategy to replace...
October 25, 2018
Adelaide 500 secures new naming rights sponsor
Australian Internet service provider Superloop will become the new naming rights sponsor for...
October 25, 2018
Interview with national sales research manager at Southern Cross Austereo, Jasmine Beech
In the fourth interview of our Annual Conference speaker series, we talk with...
October 24, 2018
Deakin University sign multi-year partnership with the Geelong Cats
Deakin University have committed to a multi-year partnership with the Geelong Cats, that...
October 24, 2018
NSW Waratahs partner with the City of Newcastle
City of Newcastle will host its first ever Waratahs match at McDonald Jones...
October 23, 2018
Bulldogs lock-in another sponsor for two more years
The Canterbury-Bankstown Bulldogs continue to secure the commitment of sponsors ahead of their...
October 23, 2018
Nike Signs First Esports Ambassador
American sportswear giant Nike has broadened its traditional sponsorship scope by signing its...
October 23, 2018
Discovery and PGA Tour unveil GolfTV to start their US$2 billion deal
Golf’s PGA Tour has unveiled the first-of-its-kind live and on-demand international video streaming...
October 23, 2018
Shaw and Partners will become a Premier Partner of the Sea Eagles in 2019
Financial services firm Shaw and Partners have increased their sponsorship investment with the Manly...
October 23, 2018
Interview with Artificial Intelligence expert and CEO of GAMEFACE.AI, Jalaluddin Shaik.
In the third interview of our Annual Conference speaker series, we talk with...
October 23, 2018
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