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Watch: Big Brands For 2022 Super Bowl Ads

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With the 2022 NFL Super Bowl now underway, here’s all the details of the brand presence at the event and the entertainment soon to begin.

As recently announced, the 2022 Super Bowl Halftime stage will be filled with superstar celebrities, with the theme celebrating the impact of hip hop.

Ahead of the major sporting music event, Pepsi debuted a futuristic, nearly four minute-long trailer titled “The Call,” featuring Eminem, Snoop Dogg, Mary J. Blige, Kendrick Lamar, and Dr. Dre.

This is the first time the brand has gone through such lengths to advertise its Halftime Show since it took over sponsorship in 2013.

Discussing the event, Pepsi vice president of marketing, Todd Kaplan, said: “The significance of this Halftime show is not lost on us.”

“This is a massive, earth-moving level of talent that we have here.

“We want to make sure we do [it] right,” Kaplan said.

The Super Bowl is for the first time in 30 years in Inglewood, California at SoFi Stadium, home to the Rams and Chargers.

ESPN, ABC, Disney XD and ESPN Deportes will be the channels covering live for outside the US, as NBC Super Bowl LVI will be broadcast to the US audiences on free to air.

Feeds in the UK will be split into the BBC on the free to air broadcaster with the world feed and timezone expected to be lower audience due to timezone issues this year.

Guest introduction from NBC broadcast will bring in the heavyweight actor Dwayne ‘The Rock’ Johnson to introduce the US broadcast with the Pespsi Halftime Show to evoke local LA music star power , See our preview of the stars here with the blockbuster

Sam’s Club VIP with Kevin Hart

Kevin Hart apparently wants you to think his VIP status at Sam’s Club is a huge deal. But it turns out it’s available for everyone with the right app.

Headspace with John Legend

With Headspace you can sleep with John Legend, according to this Super Bowl commercial. But just his voice, not the actual physical celebrity. We’re guessing that Chrissy Teigen vetoed that feature.

Planet Fitness – What’s Gotten into Lindsay?

Lindsay Lohan’s always been the subject of rumor and speculation, and this Planet Fitness ad pokes at her entire history in the spotlight. And, yes, this is our first Danny Trejo spotting of the night.

Will Smith: I Made a Super Bowl Commercial in Only 2 Weeks!!

How they made this Super Bowl spot happen in less than 2 weeks is beyond me, but check out Bel-Air.

Amazon’s Big Game Commercial: Mind Reader

With this celebrity couple is Alexa reading minds a good idea? No. No it is not..

Renée Zellweger Stars in NBC’s The Thing About Pam

Renée Zellweger is unrecognizable in this ad for The Thing About Pam, a series about convicted real-life killer Pam Hupp where the award-winning actress has donned a fat suit.

With the American pastime in overdrive the brands have come through.

The estimated total Super Bowl related consumer spending was at US$14.6 billion in 2022, an increase of US$700 million compared to the previous year.

This year, the 30-second ads have sold for a record US$7 million. Pepsi “The Call” leads the brand’s larger pre-show campaign, which includes the recent launch of Pepsi’s Super Bowl Halftime Show app.

Nissan Presents: Thrill Driver

The MCU meets Schitt’s Creek in this Nissan ad with Eugene Levy, Catherine O’Hara, Brie Larson, Danai Gurira and Dave Bautista. All it’s missing is Dr. Strange showing up to explain why the multiverse crashes in every Super Bowl commercial.

Something Electric is Brewing | BMW USA x Arnold Schwarzenegger

Zay-oos? Is that how you pronounce Zeus’ name? Well, it is when you’re a barista who’s about to accidentally infuriate a man who can light him up with a big bolt

Push It | Flamin’ Hot | Super Bowl LVI

I’ve had my fair share of Flamin’ Hot Doritos lately (not the new Taco Bell tacos, but I almost did last night), so it’s finally time for animals to feel the burn. And, of course, it’s set to a popular song. What’s less expected? The beat for the popular track is made up of animal noises, much like the old “BUD,” “WEIS,” “ER.” frogs..

Dr Evil: GM Motors

Climate change just got a new enemy and he’s one EVil son of a Belgian. Dr. EV-il is going electric to stop climate change from ruining Earth before he can.

Other Notable Celebrity Mentions in SuperBowl 2022.

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