Vibrant Uniforms Unveiled for FIFA Women’s World Cup 2023 Volunteers
FIFA unveiled the official uniform that will be worn at the FIFA Women’s World Cup Australia and New Zealand 2023™ by almost 5,000 volunteers. The uniform, designed by adidas, features the same bold colours that feature across the tournament graphics to create a consistent look and feel.
Dave Beeche, FIFA Women’s World Cup 2023 Chief Executive Officer, said: “We believe our nine Host Cities and 10 stadia will come alive by the presence close to 5,000 volunteers wearing the vibrant colours of the FIFA Women’s World Cup, and those that have seen it, have given it the thumbs up.”
The 13–piece uniform is designed to be unisex and to mix and match to protect against the elements. It takes into account the climate differences between the two countries, and many items such as jackets, vests, tees, parkas, and caps are made from 100 per cent recycled materials.
Beeche said: “Volunteers are the lifeblood of any major sporting event and their upcoming contribution to the FIFA Women’s World Cup will be immeasurable. Adidas have been FIFA’s partner since 1970 and once again they will supply volunteers with a uniform that they will be proud to wear, and that can also do the job of keeping them comfortable in all conditions.
We’ve come up with a volunteer uniform that not only looks great, but is practical and functional, and will enable volunteers to fulfil their vital roles at the tournament.” Volunteers will start receiving their uniforms in July.