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UEFA Extend Sport 24 Broadcast Deal Until 2024

UEFA Champions League football Europe

UEFA Extend Sport 24 Broadcast Deal Until 2024

European football organising body, UEFA, has announced an extension of its broadcast rights deal with IMG-owned Sport 24 for a further three years.

The partnership extension will see the UEFA Champions League, UEFA Europa League, UEFA Super Cup, and UEFA Europa Conference League broadcast across the 24/7 live sports channel for the in-flight and in-ship industry.

Through the broadcast deal, Sport 24 and its sister channel, Sport 24 Extra, will broadcast over 170 hours of live European football per season.

UEFA marketing director, Guy-Laurent Epstein, said: “UEFA is excited to renew our partnership with Sport 24 for the 2021-24 UEFA Club Competitions.”

“Sport 24 continues to lead the way in delivering live sport on cruise liners and airlines and fans will be able to enjoy the best of European club football across its extensive network of in-ship and in-flight partners,” he said.

IMG senior vice present of content and channels, Richard Wise, said the extension further cements Sport 24 as a destination for global sport, adding to existing broadcast partnerships across the English Premier League, European and Asian World Cup Qualifiers, NFL, NBA, NHL, golf majors, tennis grand slams and more.

“UEFA Champions League is the premier tournament for the world’s top clubs across Europe and, backed by the UEFA Europa and Europa Conference Leagues, gives airline and cruise line passengers an unbelievable offering of live football action,” Wise said.

“We are also delighted to be taking our partnership with UEFA to the 10-year mark having started broadcasting their competitions back in 2015.

“Our in-flight football offering has never been stronger, and these deals highlight our commitment to football fans worldwide,” he said.

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