Fan Engagement, Women’s Sport 1 min read

Toronto Tempo Announced as Canada’s First WNBA Franchise

image

Toronto has unveiled the Toronto Tempo as its first Women’s National Basketball Association (WNBA) franchise. The team, owned by Kilmer Sports Ventures, will begin competing in 2026, becoming the league’s first expansion team outside the United States.

The Tempo’s name and identity came after a public engagement initiative, “Name Your Team,” featuring input from over 10,000 participants across Canada and globally. Encorporating both the region’s French and English community, their name seeks to create an inclusive brand for their diverse fans.  

The team will play its home games at Toronto’s Coca-Cola Coliseum, further expanding the city’s growing sports portfolio. 

Join the free Ministry of Sport newsletter or become a MoS Member for all the latest news in sports business.

Similar Stories

logo
image
Fan Engagement 2 min read

Football Australia Marks AFC Grassroots Football Day with Focus on Community Inclusion

Football Australia has celebrated AFC Grassroots Football Day 2026, reinforcing the sport's role...

image
Fan Engagement 3 min read

QYS and StreetSmarts Launch Youth Road Safety Activation at Cowboys Gameday

The North Queensland Toyota Cowboys, in partnership with matchday sponsor StreetSmarts and the...

image
Fan Engagement 3 min read

Youi and NRL Launch Digital Fan Verification Initiative for 2026 State of Origin Series

National insurance provider Youi, in partnership with the National Rugby League (NRL), has...

View all

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.