Topic: Sponsorship
Seven Consulting Extends its Opals Naming Rights Partnership Ahead of the World Cup
Basketball Australia has announced a four-year partnership renewal with Seven Consulting to remain...
June 17, 2026
FIFA World Cup Revenue and Recycling Runway: Sporting Giants Bet Big on Textile Innovation
The 2026 FIFA World Cup is set to trigger a massive commercial windfall...
June 17, 2026
South Australia Secures Strategic AFL Gather Round Extension to 2029 in Major Economic Coup
The South Australian Government has secured the hosting rights for the AFL’s Gather...
June 16, 2026
Melbourne Storm Secures AIA Australia Alliance to Anchor Inaugural Mental Health Round
National Rugby League (NRL) powerhouse Melbourne Storm has expanded its commercial portfolio by...
June 16, 2026
Tickford Racing Secures Melbourne Sock Co. Partnership for Remainder of 2026 Supercars Campaign
Leading Supercars championship outfit Tickford Racing has structurally bolstered its commercial portfolio for...
June 16, 2026
M.J. Bale Secures Four-Year Formalwear Partnership Extension with Rugby Australia
Rugby Australia has announced a four-year commercial partnership renewal with renowned Australian menswear...
June 15, 2026
BYD Secures Major Partnership and Exclusive Motor Vehicle Supplier Rights with Melbourne Victory
Melbourne Victory FC has officially finalised a major 12-month commercial partnership with global...
June 15, 2026
Victoria Secures Capital.com Australian Open Hosting Rights
Golf Australia has delivered a significant commercial victory for the domestic game, securing...
June 15, 2026
Rugby Australia Announce Partnership with Bauerfeind ANZ
Rugby Australia has announce a multi-year partnership with medical-grade orthotic and compression manufacturer...
June 12, 2026
Optus Finalises Multi-Year Major Partnership with NBL and WNBL to Drive Basketball Growth
The National Basketball League (NBL) and Women’s National Basketball League (WNBL) have officially...
June 12, 2026
PURE Sports Nutrition Partners with New Zealand Kiwis and Kiwi Ferns Ahead of 2026 World Cup
New Zealand Rugby League (NZRL) has officially finalised a high-performance partnership with premium...
June 12, 2026
Parramatta Eels Secure Peoplecare as Official Health Insurance Partner for NRLW and Female Pathways
The Parramatta Eels have secured a commercial partnership with national member-owned health fund...
June 12, 2026
Adelaide 36ers Finalise Milestone Educational Partnership with Learn Fresh to Launch NBA Math Hoops
The Adelaide 36ers have officially finalised a community partnership with global non-profit organisation...
June 12, 2026
AB InBev Secures Global FIFA Extension to Anchor World Cup Sponsorship Through 2030
Anheuser-Busch InBev (AB InBev) and FIFA have announced a significant extension of their...
June 11, 2026
Rugby Australia Secures R.M.Williams Extension Through 2029
Rugby Australia has locked in a major commercial renewal with iconic bush outfitter...
June 11, 2026
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